Agencies line up for EA Sports brief | Lévy drawn into high court battle | ITV hunts creative shop

 

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Campaign: Agencies February 16, 2017

LATEST Agencies line up for EA Sports brief Gurjit Degun EA Sports, owner of the Fifa computer games, is reviewing its global advertising account. Lévy drawn into high court battle with Kitcatt Nohr Maisie McCabe Maurice Lévy has been drawn into a high court battle between Publicis Groupe and the founders of Kitcatt Nohr Alexander Shaw. ITV hunts creative agency to handle secret project Maisie McCabe ITV is speaking to advertising and CRM agencies ahead of a pitch for a new service. Martell calls pitch for UK advertising Omar Oakes Martell, the 300-year-old cognac brand owned by Pernod Ricard, is reviewing its UK advertising ahead of an above-the-line marketing push. IPA census reveals drop in female leaders and ethnic minorities Emily Tan Despite all the attention the issue has received in the past year, the percentage of female leaders in advertising is dropping, as is the number of non-white employees. Creativebrief urges brands to add diversity to criteria Omar Oakes Creativebrief is encouraging brands to consider diversity in their agency teams by asking them to add it into their selection criteria. Publicis merges shopper agencies under Arc brand Kate Magee Publicis Communications is merging its shopper marketing entities Arc, Vivid Brand and Saatchi & Saatchi X. Ed Warren departs Creature of London Gurjit Degun Ed Warren, a founder of Creature of London, is leaving to "pursue opportunities in the world of entertainment". Publicis.Sapient launches The Community in London Gurjit Degun Publicis.Sapient's creative agency The Community is launching in the UK, led by SapientRazorfish executive creative director Mark Hunter in the same role. A view from Dave Trott: Solve the business problem Dave Trott During World War II, James Donovan was in the US Navy - he was involved in espionage and intelligence. Digital ads are at a watershed moment Maisie McCabe The Times' two-day splash is a timely call to brands, agencies and publishers to resolve the problems of programmatic once and for all. MDC to sell $95m stake to Goldman Sachs Emily Tan MDC Partners, the owner of Crispin Porter & Bogusky and 72andSunny, has entered into an agreement with Goldman Sachs to sell a $95m (£76.3m) stake in the holding company. London Dungeon sorry for morbid Valentine's Day jokes Omar Oakes The London Dungeon has apologised for a "dark" Valentine's Day campaign on social media that joked about dead prostitutes and murderers. Dentsu Aegis Network pledges to donate 50,000 hours to schools by 2020 Gurjit Degun Dentsu Aegis Network is setting up a programme to work with UK schools, and pledged to donate 50,000 hours by 2020. Promoted Who controls your fate? www.areyouthefuture.com May you find truth within all that junk. The Work Hula Hoops "Sorry! I've got my hands full" by BMB A bank cashier snacking on Hula Hoops saves the day during a robbery in the brand's new TV ad. One "Poverty is sexist" by Don't Panic One's global campaign highlights that there is nowhere on earth where women have the same opportunities as men. Pick of the week: NHS Blood and Transplant "Kidney-shaped love" by Aesop Brittaney Kiefer Brittaney Kiefer laughed out loud at this Valentine's Day film raising awareness of kidney donation. Turkey of the week: Galaxy "The chase" by AMV BBDO Emily Tan Emily Tan thinks Galaxy's Valentine's Day ad has gone overboard. More Promoted Transformation and the case for change Nigel Vaz, Publicis.Sapient As tech disrupts industry-wide, brands must respond with alacrity, says Publicis.Sapient's Nigel Vaz. If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Head of Sales - Film House £65000 - £75000 per annum + £100k+ OTE Ultimate Asset, West End, London Graphic Designer II Competitive Nike, Hilversum, Netherlands Client Services Director - B2B integrated marketing agency £75-85k plus £20-30k OTE and benefits The Jefferson Group, London (Central), London (Greater) Senior Planner/Planning Director £60 – 90k + bens Direct Recruitment, London (Central), London (Greater) Associate Creative Director Competitive Rankin Photography Ltd, Kentish Town, NW5 Digital Senior Account Manager Competitive + Benefits OLIVER Group, Blackfriars, London Creative Artworker - German Speaking DOE OLIVER Group, Chiswick Riverside, London (Greater) Senior Designer DOE OLIVER Group, London (Central), London (Greater) Artworker DOE OLIVER Group, Hemel Hempstead, Hertfordshire Account Director - Conference & Incentive Travel Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)

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