Twitter and data, #TVOT15, Wimbledon's 'noisy' social fans, vertical video, Cannes Lions Innovation, digital analytics, trust in digital advertising

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Twitter needs to unlock its data to drive growth 02 July 15, Only by providing the media sector with data and insight can the platform begin to increase revenue, David Benady writes.     02 July 15 The 1,072 words that will change how you write headlines forever Creating a great headline can feel like a science experiment. Whether you're in advertising, marketing, PR, or journalism, all forms of digital communication revolve around crafting words for a desired... read more   02 July 15 TVOT 2015: What does the future hold for TV? In late June the great and the good descend on San Francisco. No, I'm not referring to the city's pride march but the TV of Tomorrow Conference (TVOT), a two-day global gathering for creatives, technologists... read more   02 July 15 Wimbledon has the 'noisiest' fan base on social A new study by sports and entertainment intelligence company Repucom has found Wimbledon is the top grand slam championship for attracting social media-savvy tennis fans. Compared to the French, US and... read more   02 July 15 The Daily Poke: A side of Gaga please It's no secret that our unsustainable love of meat has left us in a bit of a pickle. While many have predicted the rise of the insect-centric meal as a protein fix, scientists have also been exploring... read more   02 July 15 It's not just about being better, but about being good: Cannes Lions Innovation Festival day two The debate around how much the Festival had changed this year rumbled through the Cannes Lions Innovation Festival. The line of ad tech sponsored yachts became known as AdTech Row, but this reflected very... read more     More digital news   Should clients have access to agency digital analytics? 02 July 15, Has Nestlé opened a can of worms by saying brands should look at their own programmatic data, Gurjit Degun asks.   Why vertical video is having the last laugh 02 July 15, Mel Exon You know how you're constantly looking at your phone, whether chatting online, using it to watch videos or window-shop? So are your customers, says Mel Exon.   Digital advertising needs to confront issues of trust 02 July 15, Arif Durrani It was not long before talk in Cannes last week turned to the small matter of the $25 billion media business up for grabs in a series of global account reviews.                 Insight and Supporter Data Director   £80,000 - £85,000 per annum (more may be available for an exceptional candidate) National Trust, Swindon, Wiltshire   Group Account Director / Business Director, London, £60k-£70k   £60-£70k Direct Recruitment, London   Senior UX Designer   £45000 - £50000 per annum The Great & The Good, London   Head of Planning   Competitive Salary, negotiable for the right candidate Accord Group Limited, Central London WC1A   CRM - Campaign Manager   £32,000 - £38,000 PLUS bonus & company benefits Comparethemarket.com, Peterborough, Cambridgeshire   Partnerships Manager   £30,000 - £55,000 PLUS bonus & company benefits Comparethemarket.com, Peterborough, Cambridgeshire   Marketing Manager - Planning   £26,000 - £36,000 Comparethemarket.com, Peterborough, Cambridgeshire   Creative Artworker   £27,669 - £28,465 pa plus excellent benefits Shelter, London EC1   Marketing Operations Manager   Competitive Barclays, Warwickshire   Senior Experience Research Manager   Competitive Barclays, London               See all jobs

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