49 years of our best front pages | TBWA's big hires | MullenLowe to buy 101

 

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Campaign: Agencies July 20, 2017

You saw it here first: 49 years of Campaign's best front pages John Tylee From its debut in 1968, Campaign has held up a mirror to the ad industry. We look back at some of the best front pages chronicling events that have shaped advertising. TBWA\London boosts senior staff line-up with Jex and Vogt Brittaney Kiefer TBWA\London has poached Saatchi & Saatchi creative chief Andy Jex and MullenLowe head of strategy Anna Vogt in a bid to revamp the agency. MullenLowe Group in talks to buy creative agency 101 Omar Oakes MullenLowe Group is set to acquire independent creative shop 101. BBH's unlikely creative duo gets a crack at making advertising history Jeremy Lee Very few people can say they have been Bartle Bogle Hegarty executive creative directors, but Ian Heartfield and Anthony Austin now have the challenge of sharing the weight of history, Jeremy Lee reports. Thanks for the memories Claire Beale For almost five decades, Campaign's front page was the place where the people who shaped the industry were seen doing their shaping. Volkswagen talks to shops amid car-finance fears Omar Oakes Volkswagen UK hopes to allay consumer fears that the car industry could go through its own version of the sub-prime loans crisis as it begins agency talks to simplify its finance marketing. A view from Dave Trott: When planning meets reality Dave Trott Alfred von Schlieffen was in charge of the entire German army. Bedwood named creative partner of CHI & Partners Jeremy Lee Dave Bedwood, one of the founders of Lean Mean Fighting Machine and a former creative director at M&C Saatchi, is joining CHI & Partners as a creative partner. New-business reviews fall steeply in first half of 2017 Simon Gwynn The number of completed new-business pitches fell sharply in the first half of the year, thanks to a collapse in digital, integrated, direct and media reviews, AAR's latest New Business Pulse report shows. Promoted How to take back Facebook and Google spend Mark Bembridge, CEO at Smartology Much has been written about Facebook and Google's duopoly over the advertising industry. It's time for a safer, quality and future-ready alternative... The Work British Airways "Safety video" by Bartle Bogle Hegarty BBH's swan song for British Airways is a new pre-flight safety video that doubles as comedic entertainment. R White's "Lemons over history" by 101 The secret lemonade drinker is absent from R White's new campaign by 101, which marks the Britvic brand's return to advertising for the first time - aside from some brief activity in 2012 to promote R White's ice lollies - since the popular, long-running 1970s spot. Pick of the week: Renault "The ultimate test drive" by Publicis London Emily Tan Emily Tan is charmed by Renault's short documentary about 79-year-old Rosemary Smith's racing history. Turkey of the week: Green Flag "Bringing common sense to the rescue" by WCRS Nicola Kemp Nicola Kemp thinks Green Flag is having an identity crisis. More ALSO IN THE NEWS Campaign rolls out membership scheme Staff Campaign is this week unveiling a membership programme designed to reward its most loyal readers. Publicis Groupe holds 3% organic growth in Europe Omar Oakes Publicis Groupe has praised strong organic growth of 7.8% in the UK for the first half of the year, as the French advertising giant's half-year performance was marred by legacy issues in the US. Burnett takes role at MRM Meteorite Gurjit Degun Darren Burnett, EMEA planning director at Proximity, is joining MRM Meteorite as chief strategy officer. Wunderman and Founders Factory partner to swap client and start-up expertise Emily Tan WPP-owned Wunderman has partnered with incubator and accelerator Founders Factory, granting the former's clients early access to promising start-ups. Promoted Make An Impression: Top 10 Out of Home campaigns Primesight Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Planning Director £55-75,000 per annum + benefits package Prophecy Unlimited, Bristol (City Centre), City of Bristol Client Lead £65K Dot-Gap, London (Central), Business Director £70000 - £75000 per annum The Great & The Good, London Copywriter Up to £40-50k (depending on experience) + benefits April-Six, Harefield , Uxbridge Planner £55000 - £60000 per annum + brilliant benefits and strong culture The Great & The Good, City of London, London Head of Creative Up to £85,000 Onroot, London (Central), London (Greater) Full Stack Web Developer £40,000 - 45,000 + Benefits Momentum ABM, London (Central), London (Greater) Creative Artworker £30,000 - £40,000 + Benefits Momentum ABM, London (Central), London (Greater) Mid-Senior Designer £40,000 - £55,000 + Benefits Momentum ABM, London (Central), London (Greater) Senior Technical SEO Manager & Senior SEO Content Manager Competitive McCann Central, Shirley, Solihull

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