Saturday, 29 July 2017

Saturday edition: Love Island breaks record | Amazon launches media review

Campaign: Media

Campaign: Media
July 29, 2017
Media news and analysis, powered by Media Week
Love Island attracts record breaking audience for ITV2
Love Island attracts record breaking audience for ITV2

Gurjit Degun

ITV2 secured its highest ever audience last night, as 2.9 million viewers tuned into Love Island.

Love Island: how brands made the most of the summer's smash hit
Love Island: how brands made the most of the summer's smash hit

Gurjit Degun

Around two million people will be dealing with Love Island blues today after last night's gripping finale which saw Kem and Amber take home £50,000 between them.

Amazon launches global media review
Amazon launches global media review

Omar Oakes

Amazon has reportedly contacted agencies about its $1bn (£760m) global media planning and buying business, putting Initiative on alert in the UK.

MediaCom snatches $400m global Richemont business from Publicis
MediaCom snatches $400m global Richemont business from Publicis

Maisie McCabe

Richemont, the Swiss-based luxury goods company, has appointed MediaCom to its $400m (£304m) global media planning and buying account, ending its relationship with Publicis Media.

Grey London and Volvo triumph in Channel 4's £1m diversity competition
Grey London and Volvo triumph in Channel 4's £1m diversity competition

Ben Bold

Grey London and Volvo UK have won Channel 4's inaugural Diversity in Advertising Award and £1m in free airtime for a campaign focused on non-visible disability.

Lyle's Golden Syrup and Dr Oetker to sponsor The Great British Bake Off
Lyle's Golden Syrup and Dr Oetker to sponsor The Great British Bake Off

Emily Tan

Lyle's Golden Syrup and Dr Oetker have each signed on to sponsor Channel 4's first series of The Great British Bake Off this autumn in a deal that totals seven-figures.

ASDA and Virgin Media receive most nominations for Marketing New Thinking Awards as 2017 shortlist revealed
ASDA and Virgin Media receive most nominations for Marketing New Thinking Awards as 2017 shortlist revealed

Staff

ASDA and Virgin Media lead the brands shortlisted for this year's Marketing New Thinking Awards, held in partnership with Sky Media, with four nominations each. Battle Bogle Hegarty London, Lucky Generals and PHD also perform strongly.

Havas Media wins Michelin account off MEC
Havas Media wins Michelin account off MEC

Emily Tan

French tyre company Michelin has awarded its estimated $100m (£76.89m) global media account to Havas Media.

Twitter's ad revenue drops 8% as monthly user growth stagnates
Twitter's ad revenue drops 8% as monthly user growth stagnates

Emily Tan

Twitter's ad revenue for the second quarter of 2017 has dropped 8% year on year to $489m (£373.5m) causing its wider revenues to fall by 5%.

Facebook profits rise 70% as it hits 2bn monthly users
Facebook profits rise 70% as it hits 2bn monthly users

Maisie McCabe

Facebook's ad revenue surged by almost 50% year on year in the second quarter of 2017 to $9.2bn (£7bn), as its profits climbed 71%, but the platform warned the rise of video on the platform could slow growth.

ITV ad revenue decline eases slightly in second quarter
ITV ad revenue decline eases slightly in second quarter

Maisie McCabe

ITV's TV ad revenue declined by 7% year on year between March and June 2017, although that was a slight improvement on the 9% decline reported in the first three months.

Guardian bolsters digital and cuts losses by third
Guardian bolsters digital and cuts losses by third

Ben Bold

Guardian Media Group has boosted its annual group revenues by 2% and digital revenues by 15%, while cutting its operating loss by more than a third, after attracting 400,000 paying readers and strong international growth.

EU antitrust fine reduces Google's profits by 28%
EU antitrust fine reduces Google's profits by 28%

Simon Gwynn

Google's parent company Alphabet revenues surged by 21% to $26bn (£19.9bn) in the second quarter of 2017 but the European Union's record breaking €2.4bn fine cut profits by 28%.

FutureVision: Connected by Design
Promoted
FutureVision: Connected by Design

R/GA

Follow these four clients to see how R/GA's integrated model helps organisations avoid disruption...

Promoted
"When it comes to the pinch, human beings are heroic" - George Orwell

Georganna Simpson

George Orwell's quote offers hope, humanity and inspiration in uncertain times...Campaign and Adobe Stock gathered rising stars from top creative agencies to tell a 30-second story.


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