Friday 28 July 2017

Kevin Bacon plays an air steward for EE | When office banter becomes racist | Bearded Dame stars in Deezer ad

 

Campaign: Agencies

Campaign: Agencies
July 28, 2017
EE takes customers to EE class in ad for free Apple Music
EE takes customers to EE class in ad for free Apple Music

Gurjit Degun

EE is promoting a high-end service in its latest spot, which features Kevin Bacon as a first class air steward who upgrades customers to tell them about an offer for free Apple Music for six months.

Former MullenLowe ECD Denney joins St Luke's
Former MullenLowe ECD Denney joins St Luke's

Jeremy Lee

Richard Denney, the former executive creative director at MullenLowe, is joining St Luke's as executive creative director.

When office banter becomes racist
When office banter becomes racist

Zaid Al-Zaidy

It may seem innocuous but it can still be harmful, says Above & Beyond's chief executive.

Pure TV brilliance from TK Maxx:The Thinkboxes Awards for TV ad creativity
Promoted
Pure TV brilliance from TK Maxx:The Thinkboxes Awards for TV ad creativity

Meg Carter

'Why Would Anyone Shop At TK Maxx?', created by Wieden & Kennedy, is the latest winner of the Thinkboxes award for TV ad creativity, voted by the Thinkbox Academy.

Audi's 'Test drive' is a remarkable feat of reverse psychology
Audi's 'Test drive' is a remarkable feat of reverse psychology

Unruly

Social video experts at Unruly review Audi's "Test drive".

Why compromise is not a dirty word
Why compromise is not a dirty word

Ian Heartfield

Creatives are usually brought up to believe that if they listen to other opinions and are flexible then they are somehow not a true creative.

How brands must walk the line between new vs nostalgia
How brands must walk the line between new vs nostalgia

Joe Smith

It's easy to overestimate the amount of time people spend thinking about our brands, warns 101's strategy director.

Isobar UK refocuses into commerce and experience
Isobar UK refocuses into commerce and experience

Gurjit Degun

Dentsu Aegis Network is refocusing its digital shop Isobar UK around commerce.

History of advertising: No 194: Felix Baumgartner's space suit
History of advertising: No 194: Felix Baumgartner's space suit

Staff

The daredevil skydiver Felix Baumgartner not only powered his way into the record books when he jumped to the Earth from a height of 24 miles in 2012. He also heralded a new era in advertising pioneered by the company whose name was emblazoned on his space suit - Red Bull.

Wins this week: Revlon, Michelin, Richemont
Wins this week: Revlon, Michelin, Richemont

Staff

Campaign's round-up of account moves across advertising and media.

Leadership masterclass: How to lead with emotional strength
Promoted
Leadership masterclass: How to lead with emotional strength

Jennifer Jackson

Emotionally informed leadership is key to success, says Tom Howe, managing partner at The Jefferson Group

The Work

Deezer
Deezer "Dare to discover: Harnaam Kaur, the bearded dame" by Attention Seekers

Harnaam Kaur, a 26-year-old Londoner also known as the "Bearded Dame", is the first in a series of people sharing their musical inspirations as part of a Deezer campaign.

EE
EE "EE class" by Saatchi & Saatchi London

Kevin Bacon's latest stint for EE sees him playing an air steward who upgrades passengers to the luxurious "EE class".

Royal Mail
Royal Mail "Heist" by M&C Saatchi

Royal Mail paints a frightening scene in a new ad by M&C Saatchi to highlight the value of identities.

E45
E45 "Straight up skincare" by Havas London

Olympic boxing champion Nicola Adams fronts E45's brand repositioning campaign.

More

TRENDING

Love Island: how brands made the most of the summer's smash hit
Love Island: how brands made the most of the summer's smash hit

Gurjit Degun

Around two million people will be dealing with Love Island blues today after last night's gripping finale which saw Kem and Amber take home £50,000 between them.

Grey London and Volvo triumph in Channel 4's £1m diversity competition
Grey London and Volvo triumph in Channel 4's £1m diversity competition

Ben Bold

Grey London and Volvo UK have won Channel 4's inaugural Diversity in Advertising Award and £1m in free airtime for a campaign focused on non-visible disability.

From the idea to the big screen: British Airways'
Promoted
From the idea to the big screen: British Airways' "Live Caribbean Sale"

Staff

Got a great idea but not sure how to get it off the ground?


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