Monday, 10 July 2017

Hearts & Science chief wields baton of change | Would Fox owning 100% of Sky benefit advertisers?

Campaign: Media

Campaign: Media
July 10, 2017
Media news and analysis, powered by Media Week
Hearts & Science chief wields baton of change
Hearts & Science chief wields baton of change

Gideon Spanier

Scott Hagedorn, founder of the Omnicom shop, believes media agencies need to act as the conductor to orchestrate the complex relationship between creative, data, CRM and technology.

Would Fox owning 100% of Sky benefit advertisers?
Would Fox owning 100% of Sky benefit advertisers?

Gideon Spanier

The proposed acquisition could yet be referred to the competition watchdog, Gideon Spanier writes.

Channel 4 and ITV ask you to choose between humans or apes
Channel 4 and ITV ask you to choose between humans or apes

Emily Tan

Channel 4 and ITV will simultaneously advertise the launch of 20th Century Fox's War For The Planet Of The Apes.

When Twitter reflects our behaviour and we don't like what we see
When Twitter reflects our behaviour and we don't like what we see

Thomas Laranjo

Ed Sheeran is the latest celeb to complain of Twitter haters, but what is it about the platform that attracts trolls, asks Total Media's MD.

Soundcloud shuts London office
Soundcloud shuts London office

Omar Oakes

SoundCloud is shutting its London office amid a 40% cull in jobs as it streamlines the business globally.

Review recap: Debenhams, Rimmel, HMRC
Review recap: Debenhams, Rimmel, HMRC

Staff

Campaign's round-up of accounts up for review across advertising and media.

Five essential effectiveness trends from the IPA
Promoted
Five essential effectiveness trends from the IPA

Janet Hull, IPA director of marketing strategy, executive director Effectiveness Week

As the IPA launches the latest iteration in its IPA Databank series, Media In Focus by Les Binet and Peter Field, Janet Hull writes on the implications of the key findings.

May's Aerial Awards winner: KFC 'First date'

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