Tourism Ireland weaves giant Game of Thrones tapestry | New rules on gender stereotyping in ads

 

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Campaign: Agencies July 18, 2017

ASA to introduce new guidelines on gender stereotyping in ads Nicola Kemp Brands will need to adhere to new standards on advertising which features stereotypical gender roles of characteristics. A giant Game of Thrones tapestry is the centre of Tourism Ireland's campaign Brittaney Kiefer Tourism Ireland is creating a giant medieval tapestry depicting scenes from Game of Thrones as the HBO show airs its seventh series. Brothers and Sisters promotes Flack and Willmer as joint ECDs Omar Oakes Brothers and Sisters has promoted creative directors Will Flack and Aaron Willmer as joint executive creative directors. Kingston Smith: M&A in marketing and media remains low Mandy Merron For the third successive quarter, the number of completed transactions in the marketing and media sectors was low, writes Kingston Smith partner Mandy Merron. Watch marketing and adland's top names urge industry to fix diversity issue Nicola Kemp and Daniel Allen Hailing from Airbnb and Mars through to Saatchi & Saatchi and Ogilvy, some of the biggest names in marketing and advertising have spoken out in a new documentary designed to highlight how agencies and brands can create a more inclusive industry. Dentsu Aegis Network picks News Corp's Shine as first chief technology officer Emily Tan News Corp's global chief information officer, Dominic Shine, will join Dentsu Aegis Network as its first chief technology officer on 1 October. Spark Foundry turns to Antoniades to drive global growth Omar Oakes Spark Foundry, the recently renamed media agency previously known as Mediavest Spark, has appointed Publicis Groupe veteran John Antoniades to drive global growth outside of the US. Why brands should look outside the London bubble Rebecca Garrett The very real benefits of working in and with an agency based outside the M25. Promoted Watch: What's the team behind Guinness's "Sapeurs" ad raving about now? Suzanne Bidlake In the first in our 2017 series sparking fresh ideas in digital out-of-home: AMV BBDO's Nadja Lossgott and Nicholas Hulley The Work Honda "Dream makers" by Wieden & Kennedy London Honda pays tribute to the craft of filmmaking in new work by Wieden & Kennedy for the auto brand's Channel 4 sponsorship, after the agency won the brief earlier this year. KFC "The whole chicken" by Mother You might feel a twinge of guilt for eating a KFC meal after cheering for the badass chicken in the brand's debut work by Mother. Adidas "Greater every run" by Iris Adidas' campaign follows runners' journeys through beautiful and epic structures, chosen to reflect the power and strength of the athletes. More TRENDING Sainsbury's launches sunset countdown billboards Emily Tan Sainsbury's has taken over digital billboards at UK's busiest stations with a countdown to sunset. KFC shifts marketing to focus on quality and provenance Gurjit Degun KFC is focusing on quality and provenance in shift in its marketing to change perceptions about its food in the UK and Ireland. Promoted Cannes Perspectives: Unleash the power of content Michael Connolly, Sonobi The latest ad technology can help brands find their voice and reach the audiences they really want Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Planning Director £55-75,000 per annum + benefits package Prophecy Unlimited, Bristol (City Centre), City of Bristol Client Lead £65K Dot-Gap, London (Central), Business Director £70000 - £75000 per annum The Great & The Good, London Copywriter Up to £40-50k (depending on experience) + benefits April-Six, Harefield , Uxbridge Planner £55000 - £60000 per annum + brilliant benefits and strong culture The Great & The Good, City of London, London Head of Creative Up to £85,000 Onroot, London (Central), London (Greater) Digital Designer £30,368 - £35,727 (dependent on experience) RNLI, RNLI Headquarters, Poole Creative Brand Manager £44,608 - £52,479 (dependent on experience) RNLI, RNLI Headquarters, Poole Full Stack Web Developer £40,000 - 45,000 + Benefits Momentum ABM, London (Central), London (Greater) Creative Artworker £30,000 - £40,000 + Benefits Momentum ABM, London (Central), London (Greater)

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