Pernod Ricard names Ainsworth as UK marketing director | Dove pulls breastfeeding ad | and more...

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Campaign: Brands July 11, 2017

Brand news and analysis, powered by Marketing Pernod Ricard names Ainsworth as UK marketing director Omar Oakes Philip Ainsworth, the marketing director of Pernod Ricard vodka brand Wyborowa, has been promoted to lead the company's UK marketing. Dove pulls breastfeeding ad after consumer outcry Nicola Kemp Unilever is pulling its controversial Baby Dove ad that has been accused of supporting those who oppose breastfeeding in public. M&S reports slowing decline of clothing sales Omar Oakes Marks & Spencer has reported a smaller drop in its struggling non-food sales division for the first quarter of 2017. Openreach drops BT name in 'small but symbolic' rebrand Gideon Spanier Openreach has ditched the BT name from its logo in a no-frills rebrand to reflect the broadband wholesaler's enforced separation from its parent company. 'No amount of digital marketing can make up for a lack of creativity' Darren Bentley Moneysupermarket.com's marketing director shares the career lessons he's learned along the way. How data can save our cities Tracey Follows There is more we can do to avoid a repeat of tragic recent events. Five qualities that make a prized marketing leader Helen Edwards With the awards season upon us, what qualities do the people behind the winning brands share? #WorkThatWorks campaign shows flexibility is key to retaining Millennial talent Nicola Kemp Flexible working could be the key to holding onto Millennial talent, according to a new report from social media training experts Digital Mums. Campaign TV: how Pimm's is making the most of its first Wimbledon sponsorship James Page This year sees the drinks brand has become official partners with the world-famous tennis tournament. Promoted "When it comes to the pinch, human beings are heroic" - George Orwell Georganna Simpson George Orwell's quote offers hope, humanity and inspiration in uncertain times...Campaign and Adobe Stock gathered rising stars from top creative agencies to tell a 30-second story. Promoted How an international collaboration helped launch a flightless bird Samsung's Ostrich campaign swept the board at Cannes this year and integral to that success was a collaboration with British visual effects experts MPC London. Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Business Director £110k - £120k, plus excellent benefits MODA consult, London (Central), London (Greater) Head of Marketing and Communications Competitive Brand Recruitment, Hertfordshire, Royston / Cambridge, Cambridgeshire / Cambridgeshire, Ely Senior Account Director £55k+ Direct Recruitment, London (Central), London (Greater) Senior Marketing Executive (Events) £25000 - £27000 per annum Regan & Dean Recruitment Limited, London, City of Westminster / London Head of Brand & Creative Services Competitive + benefits Chelsea FC, London Campaign Coordinator Competitive Lakeland, Windermere, Cumbria Group Account Director (Global) Competitive Package + Benefits Momentum ABM, London (Central), London (Greater) Marketing Account Manager Up to £25,000 + Benefits Bray Leino, Devon DIRECTOR – BRAND & INNOVATION NYC Competitive Butterfly London, New York City, New York DIRECTOR – BRAND & INNOVATION Competitive Butterfly London, London (Central), London (Greater)

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