Media news and analysis, powered by Media Week | | | | | | | | | What the C-suite wants from thought leadership, plus three key themes Bruce Rogers There has been an exponential growth in thought leadership with businesses and brands increasingly looking to influence the C-suite with this type of content. Bruce Rogers, chief insights officer and head of the chief marketing officer practice at Forbes Media, reveals the findings of an in-depth survey and identifies future themes. | | | | | | |
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