Tuesday, 11 July 2017

Openreach drops BT name | Primesight retains UK's biggest roadside outdoor contract

Campaign: Media

Campaign: Media
July 11, 2017
Media news and analysis, powered by Media Week
Openreach drops BT name in 'small but symbolic' rebrand
Openreach drops BT name in 'small but symbolic' rebrand

Gideon Spanier

Openreach has ditched the BT name from its logo in a no-frills rebrand to reflect the broadband wholesaler's enforced separation from its parent company.

Primesight retains UK's biggest roadside outdoor contract
Primesight retains UK's biggest roadside outdoor contract

Omar Oakes

Primesight has retained the £125m Network Rail contract for roadside advertising panels for another seven years.

The Specialist Works acquires Pace Media
The Specialist Works acquires Pace Media

Emily Tan

Independent media agency The Specialist Works has full acquired specialist TV and video advertising agency Pace Media.

ITV's CEO search is gambling on candidates with stock market experience
ITV's CEO search is gambling on candidates with stock market experience

Gideon Spanier

ITV's search for a new chief executive has raised questions because of the board's focus on candidates who have run companies on the stock market.

Dentsu likely to be fined for irresponsible working practices
Dentsu likely to be fined for irresponsible working practices

David Blecken

The company renews a pledge to stamp out long working hours as executives escape charges following the investigation of a suicide in 2015.

#WorkThatWorks campaign shows flexibility is key to retaining Millennial talent
#WorkThatWorks campaign shows flexibility is key to retaining Millennial talent

Nicola Kemp

Flexible working could be the key to holding onto Millennial talent, according to a new report from social media training experts Digital Mums.

Watch: Make us look up and care
Promoted
Watch: Make us look up and care

Suzanne Bidlake

One in our 2017 series sparking fresh ideas in digital out-of-home: Cannes Lions' Outdoor jury president Bruno Bertelli, global chief creative officer of Publicis Worldwide, on how to create the best in class

Take a risk - lead the change
Promoted
Take a risk - lead the change

Eleanor Kahn

"We can get better and better. The disruption hasn't even started," says MediaCom's Sue Unerman during a round-table discussion. Is it time to stop accepting change and start orchestrating it?


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