Tuesday 18 July 2017

Telegraph pulls out of talks in major blow to joint newspaper ad sales

Campaign: Media

Campaign: Media
July 18, 2017
Media news and analysis, powered by Media Week
Telegraph pulls out of talks in major blow to joint newspaper ad sales
Telegraph pulls out of talks in major blow to joint newspaper ad sales

Gideon Spanier

Telegraph Media Group has pulled out of the UK newspaper industry's efforts to set up a joint ad sales house in a potentially decisive blow to the initiative.

Newspapers need transfusion of new blood to stay relevant
Newspapers need transfusion of new blood to stay relevant

Grant Feller

A clique-ridden attitude is why 'old' media is dying, writes former Daily Mail and Daily Express executive Grant Feller.

Dentsu Aegis Network picks News Corp's Shine as first chief technology officer
Dentsu Aegis Network picks News Corp's Shine as first chief technology officer

Emily Tan

News Corp's global chief information officer, Dominic Shine, will join Dentsu Aegis Network as its first chief technology officer on 1 October.

What is it like to be a management consultant at a media agency?
What is it like to be a management consultant at a media agency?

Alice Fabre

Agencies might have reservations about an outsider joining, but consultants thrive on immersing themselves in new organisations. By MediaCom's head of consultancy.

Spark Foundry turns to Antoniades to drive global growth
Spark Foundry turns to Antoniades to drive global growth

Omar Oakes

Spark Foundry, the recently renamed media agency previously known as Mediavest Spark, has appointed Publicis Groupe veteran John Antoniades to drive global growth outside of the US.

Netflix beats estimates as non-US subscribers rise to 52 million
Netflix beats estimates as non-US subscribers rise to 52 million

Emily Tan

Video-streaming platform Netflix stormed past forecasts to recruit 4.14 million monthly non-US subscribers in the second quarter, exceeding average analyst estimates of 2.59 million.

Why brands should look outside the London bubble
Why brands should look outside the London bubble

Rebecca Garrett

The very real benefits of working in and with an agency based outside the M25.

My Media Week: Matt Teeman, Primesight
My Media Week: Matt Teeman, Primesight

Matt Teeman

Matt Teeman celebrates retaining the Network Rail contract and marks one year since being offered the post of managing director at Primesight.

How an international collaboration helped launch a flightless bird
Promoted
How an international collaboration helped launch a flightless bird

Samsung's Ostrich campaign swept the board at Cannes this year and integral to that success was a collaboration with British visual effects experts MPC London.

Stop predicting the death of anything: no media is a write-off, it's all opportunity
Promoted
Stop predicting the death of anything: no media is a write-off, it's all opportunity

Matthew Chapman

Marketers need to exploit the proliferation of channels - not fear it, says Campaign-Turner panel


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