Saturday edition: TBWA's big hires | MullenLowe to buy 101 | KFC's bold new ad

 

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Campaign: Agencies July 22, 2017

TBWA\London boosts senior staff line-up with Jex and Vogt Brittaney Kiefer TBWA\London has poached Saatchi & Saatchi creative chief Andy Jex and MullenLowe head of strategy Anna Vogt in a bid to revamp the agency. MullenLowe Group in talks to buy creative agency 101 Omar Oakes MullenLowe Group is set to acquire independent creative shop 101. AMV BBDO snatches creative teams from BBH and W&K Omar Oakes Abbott Mead Vickers BBDO has hired two creative duos from Bartle Bogle Hegarty and Wieden & Kennedy to bolster its creative department. ASA to introduce new guidelines on gender stereotyping in ads Nicola Kemp Brands will need to adhere to new standards on advertising which features stereotypical gender roles of characteristics. KFC shifts marketing to focus on quality and provenance Gurjit Degun KFC is focusing on quality and provenance in shift in its marketing to change perceptions about its food in the UK and Ireland. Sainsbury's launches sunset countdown billboards Emily Tan Sainsbury's has taken over digital billboards at UK's busiest stations with a countdown to sunset. Honda "Dream makers" by Wieden & Kennedy London Honda pays tribute to the craft of film-making in a campaign created by Wieden & Kennedy for the brand's Channel 4 sponsorship. Sorrell is wrong about consultancies. Culture is key to what we do Jon Wilkins Karmarama's executive chairman, who sold to Accenture last year, says WPP chief Sir Martin Sorrell is wrong to think consultancies can't do creative. Watch marketing and adland's top names urge industry to fix diversity issue Nicola Kemp and Daniel Allen Hailing from Airbnb and Mars through to Saatchi & Saatchi and Ogilvy, some of the biggest names in marketing and advertising have spoken out in a new documentary designed to highlight how agencies and brands can create a more inclusive industry. Brothers and Sisters promotes Flack and Willmer as joint ECDs Omar Oakes Brothers and Sisters has promoted creative directors Will Flack and Aaron Willmer as joint executive creative directors. A giant Game of Thrones tapestry is the centre of Tourism Ireland's campaign Brittaney Kiefer Tourism Ireland is creating a giant medieval tapestry depicting scenes from Game of Thrones as the HBO show airs its seventh series. Unilever cuts agency fees by 17% in first half of 2017 Simon Gwynn Unilever is making progress with moves to streamline its advertising operations, its chief executive and finance chief have said. Promoted The Thinkboxes shortlist: May/June 2017 Thinkbox The May/June Thinkboxes shortlist sees some fantastic creative from Finish, M&S, Pride in London, TK Maxx and Uber. Who will the Academy vote for? Or better still who would have your vote? Watch them all right here... Promoted June's Aerial Awards winner: NHS Blood & Transplant 'Potatoes' Radiocentre Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Planning Director £55-75,000 per annum + benefits package Prophecy Unlimited, Bristol (City Centre), City of Bristol Client Lead £65K Dot-Gap, London (Central), Business Director £70000 - £75000 per annum The Great & The Good, London Copywriter Up to £40-50k (depending on experience) + benefits April-Six, Harefield , Uxbridge Planner £55000 - £60000 per annum + brilliant benefits and strong culture The Great & The Good, City of London, London Head of Creative Up to £85,000 Onroot, London (Central), London (Greater) Full Stack Web Developer £40,000 - 45,000 + Benefits Momentum ABM, London (Central), London (Greater) Creative Artworker £30,000 - £40,000 + Benefits Momentum ABM, London (Central), London (Greater) Mid-Senior Designer £40,000 - £55,000 + Benefits Momentum ABM, London (Central), London (Greater) Senior Technical SEO Manager & Senior SEO Content Manager Competitive McCann Central, Shirley, Solihull

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