Marketing Daily - Adidas steps up marketing investment to top €2bn + Noel Fielding, Finding Nemo and Mondelez

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Marketing Daily Bulletin , 01st August 2014

Adidas steps up marketing investment to top €2bn and reviews global brand structure Adidas on the new rules of content marketing Viral review: Greenpeace puts Disney Nemo lookalike in blender Noel Fielding in advertising? An original one-off that needed a brave client Red Bull takes to the skies in stop-motion cardboard plane Vine Mondelez International appoints Mark Clouse as chief growth officer in place of CMO Staycation or vacation? HSBC campaign urges consumers to make happy holiday memories Lexus Europe ties with Will.i.am to launch the Lexus NX model Waitrose: shock profit warning after upping investment in marketing What does it take for UK consumers to part with their data? Co-op Bank recruits Alastair Pegg to marketing director post as brand rebuild begins JOBS BOARD Creative Production Controller (Maternity Cover) , Asthma UK£34,361 - £36,169 , London (Central), London (Greater) Commercial Market Analyst , UCASc.£35,000 , Cheltenham, Gloucestershire Marketing Brand Manager , Clipper VenturesCirca £40k - dependent on experience , South East England / South West England / Gosport, Hampshire Senior Product Manager , Ball & Hoolahan£50,000 per annum , London (Central), London (Greater) / London (City of), London (Greater) Customer Insight Manager , Tottenham HotspurBetween £40,000-£45,000 per annum + benefits (dependant on experience) , London (North), London (Greater)

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