Digital AM - Google, CES 2015, Gumtree, Virgin Media, Sainsbury's

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Google to tell brands whether video ads are actually getting views by Shona Ghosh 07 January 2015, 10:46AM Google will now tell brands who publish video ads via DoubleClick whether their content is actually being watched by users, as opposed to being skipped or scrolling off-screen. CES 2015: How technology is redefining the live experience by Sarah Shearman 07 January 2015, 09:01AM Ensuring emerging technologies do not interfere with the "special" experience of live events requires a "delicate balance" to be struck, according to the president of the American Football team San Francisco 49ers. CES 2015: All the new TVs, wearables, audio, home and car technology by Stuff 07 January 2015, 09:21AM A comprehensive round-up of the latest product launches at CES, courtesy of Stuff, the consumer tech authority. CES 2015: Marketing and content creation are merging, but consumers don't mind by Sarah Shearman 07 January 2015, 08:52AM Marketing and content creation are merging, but consumers are still savvy enough to tell the difference, according to a panel at CES 2015 in Las Vegas. Gumtree's Celebrity Big Brother ads portray furniture as spoiled housemates by Ben Bold 07 January 2015, 09:06AM Gumtree's sponsorship of 'Celebrity Big Brother' is kicking off tonight with a series of idents that feature pieces of furniture behaving like the reality show's contestants. Virgin Media reinstates CMO role after 16 months with Kerris Bright by Shona Ghosh 06 January 2015, 04:22PM Virgin Media has appointed former British Airways marketer Kerris Bright as its CMO, after leaving the post vacant for 16 months. Sainsbury's Christmas spot most-watched ad on YouTube in 2014 by Gurjit Degun 06 January 2015, 11:47AM Sainsbury's Christmas ad has topped YouTube's most watched ads of 2014 in the UK, with the John Lewis festive ad in second place. Latest jobs Assistant Marketing Managers Recruiter Fidelity Worldwide Investment Salary Competitive base with bonus & benefits Location Surrey & Central London Project Manager Recruiter Red Sofa London Salary £30000 - £35000 per annum Location City of London Senior Project Manager Recruiter Red Sofa London Salary £45000 - £50000 per annum Location City of London Marketing Manager Recruiter Fidelity Worldwide Investment Salary Dependent on Experience Location Surrey Careers Editor Recruiter Haymarket Media Group Salary To £30,000 dependent on experience, with bonus potential Location Teddington (City/Town), London (Greater) Talent Manager Recruiter The Great & The Good Salary £27000 - £30000 per annum Location London From the blogs E-commerce calendar spotlights marketing opportunities around the world Rachel Bull 07 January 2015, 11:09AM What makes a good slogan? Polly Becker 07 January 2015, 11:01AM Facebook: life after organic reach nicki page 06 January 2015, 10:32AM 'Madtech' start-up accelerator prepares for class of 2015 Susan Billinge 06 January 2015, 10:13AM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2015 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders