Google and Facebook block fake news advertising | Amazon launches festive ad | Snapchat IPO

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Campaign Breakfast Briefing November 16, 2016

Latest Google and Facebook block advertising from fake news websites Shona Ghosh Google and Facebook will remove advertising from fake news websites, as the debate over the pair's role in the US election grows heated. Amazon festive ad stars an imam and a priest Shona Ghosh Amazon has unveiled a new ad pushing its Prime subscription service ahead of Black Friday and Christmas, with a message of friendship even in difference. Snapchat files for $25bn IPO Omar Oakes Snapchat's parent company has reportedly filed for a $25bn (£20bn) initial public offering. Alzheimer's Research UK imagines Christmas without Santa in powerful animated ad Simon Gwynn A new campaign for Alzheimer's Research UK images a world in which Santa is living with the effects of dementia and has stopped delivering presents to children. Twitter rolls out long-awaited tools to combat abuse Shona Ghosh Twitter has introduced new tools for users trying to combat abuse, including the long-awaited ability to mute conversations in a granular way. Channel 4 announces first ever interactive ads on TV at 2017 upfronts Omar Oakes Channel 4 is set to launch the first ever interactive ads on British TV through a broadcast player in response to a surge in demand for video-on-demand. JWT hits back, says Johnson's 'punishment' of her own making Eleftheria Parpis The PR director's duties have been cut back to accommodate her own concerns, not to retaliate, say lawyers. TV industry bodies unite to hail impact of the medium on World Television Day Simon Gwynn Three European organisations representing sectors of the TV industry have united to create a campaign for World Television Day on 21 November aimed at underlining the impact and reach of the medium. Promoted Applied Thinking: Intimate Ed Beard, Kitcatt Nohr Two important forces are colliding, which will alter the way brands engage with people... Promoted Digital Dilemmas: Problem shared, problem solved Matt Swan, Affiliate Window Campaign asks the experts to answer your key questions. This week: affiliate marketing Can you find what you need on Campaign? Your response to a quick survey will help us organise the content on our website. Click here to participate. Campaign Jobs Brand Manager £35,000 per annum Ball & Hoolahan, London Digital Design Director Competitive The Bio Agency, London (Central), London (Greater) Senior UX Consultant Competitive The Bio Agency, London (Central), London (Greater) Business Development Director - Loyalty & Reward Six figure base salary + significant bonus and package The Simmance Partnership, London (West), London (Greater) Performance Director £60k Dot-Gap, London (Central) Digital Account Director £40000 - £45000 per annum The Little Black Book Agency, Greater Manchester, Manchester Marketing Executive - marcomms and charities Depending on Experience Haymarket Media Group, Twickenham, London (Greater) Online Content Lead Competitive Leading Marketing Specialist, London (Central), London (Greater) Database Marketing Assistant up to £22,000 Haymarket Media Group, Twickenham, London (Greater) Campaign Executive - Haymarket Media Group - Data Operations up to £22,000 Haymarket Media Group, Twickenham, London (Greater)

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