McDonald's and Apple launch Christmas campaigns | Adidas ribs Paul Pogba

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Campaign: Brands November 26, 2016

Brand news and analysis, powered by Marketing Most read McDonald's introduces lonely Juliette the doll as face of UK Christmas campaign Omar Oakes McDonald's UK is launching its "biggest ever" Christmas campaign tomorrow with a TV ad that features a wooden doll who comes to life after being left on the shelf for a year. Apple's Christmas ad preaches acceptance with Frankenstein's monster Shona Ghosh Apple has released an off-kilter Christmas ad which stars Frankstein's monster trying to fit in with his community during the festive season. Tesco chief executive Dave Lewis: Big ads 'not appropriate' when trust is low Shona Ghosh Tesco may be on the road to recovery, but it has taken the "deliberate" step of keeping its advertising humble while it patches up its brand. Adidas ribs Paul Pogba in 'Never follow' campaign Shona Ghosh Paul Pogba might the world's most expensive footballer, but a new campaign from Adidas suggests aspiring footballers should not try and follow his path. Lidl offers to drop Christmas prices in return for tweets Matthew Chapman Lidl will drop the price on products including lobster based on the number of customers who tweet about the product. P&G halves agencies in efficiency drive Shona Ghosh P&G has cut the number of PR and ad agencies it works with by roughly 50%, as it looks to boost the efficiency of its marketing spend. Amazon Prime marketing drives 'millions' to The Grand Tour Shona Ghosh Millions of viewers streamed the opening episode of The Grand Tour over the weekend, after aggressive marketing by Amazon to drive subscriptions to its Prime service. Nabs ad shines light on pressure facing working parents Nicola Kemp Nabs, the industry support group, has launched an online film designed to highlight the challenges faced by working parents in advertising. Heinz Baked Beans ad banned for health and safety risk Omar Oakes A TV ad for Heinz Baked Beans has been banned for being likely to encourage children to use open tin cans as drums. Christmas 2016 ads: the best so far Staff Buster the Boxer, Mrs Claus, a doll that comes to life and an adventurous carrot feature in this year's Christmas ads. Campaign rounds up the best ads from the season. Promoted October's Aerial Awards winner: EuroMillions 'Rooms' Radiocentre Repetition rules in October's winner... Promoted Salary Survey: Have your say and win exclusive £500 dinner Jennifer Jacskon Complete the 2017 EMR Salary Survey to receive a free copy of the Salary and Market Trend Report and a chance to win an exclusive dinner worth £500. Can you find what you need on Campaign? Your response to a quick survey will help us organise the content on our website. Click here to participate. Campaign Jobs Account Manager/Senior Account Manager Competitive + Benefits Epoch Design, Bristol (City Centre), City of Bristol Head of Marketing plus bonus & benefits PSD Group, London (Greater) Head of Brand £90,000 per annum Ball & Hoolahan, London Brand Planner £44,000 - £55,000 (negotiable) + benefits package Mars Chocolate UK, Excellent salary and benefits package UK Market Planner £44-55,000 + excellent benefits package Mars Chocolate UK, Slough, Berkshire Product Manager £50k-60k + Bonus 20% of Salary + Car/Car Allowance, Pension ASKE Consulting, Surrey Brand Marketing and Planning Manager - Kids £51,000 + benefits Clarks, Street, Somerset Full-stack Marketer Competitive Surevine, London (Southbank) Head of Communications £54,540 to £58,631 with potential to progress to £62,721 through discretionary performance awards. Canterbury City Council, Canterbury, Kent Senior Strategic Planner £45-55,000 per annum + comprehensive benefits package EMO Unlimited, Bristol

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