Sainsbury's, M&S, Waitrose, eBay release Christmas ads | Group M upgrades adspend forecast

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Campaign: Agencies November 14, 2016

Latest Sainsbury's Christmas ad features James Corden, Bret McKenzie and a cast of puppets Kate Magee Sainsbury's has released a joyful stop frame animation ad that says the best gift you can give your family at Christmas is your own time. M&S makes Mrs Claus the star for launch of 'most customer-centric' Christmas campaign Omar Oakes Santa Claus' wife swoops into London to deliver festive joy to a young brother and sister, to launch Marks & Spencer's 2016 Christmas campaign. Waitrose Christmas ad depicts robin's epic journey home Brittaney Kiefer Waitrose is celebrating the spirit of connection with its festive ad about a robin that makes its annual journey home for Christmas. Group M upgrades UK adspend forecast despite Brexit gloom Omar Oakes Group M has upgraded its UK adspend forecast for next year, despite concern from businesses over the uncertainty of Britain's trading relationship with the European Union. Ebay embraces the awkward with Christmas disco ad Shona Ghosh Ebay is targeting younger shoppers with a light-hearted Christmas ad themed around the awkward school disco. Why adland wants to be more like the events industry Russ Lidstone By transitioning from storytelling to story-doing, adland is starting to resemble the events industry, Russ Lidstone says. Audience fragmentation is a management problem Craig Mawdsley The struggle to be seen and heard today isn't a creativity issue or a reach problem. They can be reconciled. It's all about management. Campaign and PRWeek's Brand Film Festival London: entry deadline nears Robert Smith There is little over a month left to enter Brand Film Festival London - Campaign and sister title PRWeek's new festival that celebrates the very best of brand storytelling. William Hill shouts about speed in new campaign from Resident Evil director Simon Gwynn Bookmaker William Hill is aiming to move beyond product-focused messaging with a new TV spot directed by Paul W.S. Anderson. Did Havas really predict Donald Trump's US election victory using AI? Daniel Farey-Jones Campaign digs into a Havas agency's after-the-event claim that a team using machine intelligence "kept predicting a Trump victory". Private view: Let's get 'em talking about ads again Fold7's Simon Learman and Lucky Generals' Loz Horner review ads from Samsung, Boots No7, Ikea, Mencap and Virgin Trains. Johnson lawyers seek injunction to stop 'highly visible punishment' from JWT, Ingram Eleftheria Parpis Since returning to work, the PR director has been kept "in a box" to intimidate other employees, says motion. Review recap: Sainsbury's, Superdrug, Peugeot Staff Sainsbury's and Superdrug are on the hunt for advertising agencies, while Peugeot is looking for a shop to handle its customer relationship management business. Promoted Applied Thinking: Apocalypse? James Devon, MBA The latest connectivity and automation technologies now make it plausible to deliver without a gargantuan team... The Work M&S "Christmas with love" by Rainey Kelly Campbell Roalfe/Y&R Marks & Spencer makes the often ignored Mrs Claus the star, in the retailer's Christmas 2016 campaign. Sainsbury's "#ChristmasIsForSharing" by AMV BBDO James Corden supplies the vocals for Sainsbury's animated "#ChristmasIsForSharing" campaign, which is raising funds for Great Ormond Street Hospital Children's Charity. Waitrose "Coming home" by Adam & Eve/DDB Waitrose's Christmas ad tells the story of a robin making an epic journey home for the holiday. Trending John Lewis urged by campaigners to pull ads from tabloid newspapers Daniel Farey-Jones A campaign to punish tabloids financially for their "divisive" coverage of migrants and foreigners is gaining influence with a renewed push off the back of the high-profile John Lewis Christmas ad. How advertising failed Hillary Clinton Douglas Quenqua She had a $100 million advantage and Madison Avenue's coolest kids in her corner. And yet... John Lewis reveals 2016 Christmas ad Kate Magee The hotly anticipated John Lewis Christmas ad is here and Buster the Boxer is the new star. Promoted Own festive screens at biggest city hotspots Getmemedia Six large digital screens, positioned at high footfall areas in the central shopping, entertainment, eating and business districts of Birmingham, will catch the attention of millions this Christmas... Campaign Jobs Head of Brand Communications Competitive F&F, Hatfield, Hertfordshire Senior Account Manager - Brand, Design & Innovation Consultancy £35,000-£45,000 + bens Ann Sharman Recruitment, London (Central), London (Greater) Senior Strategist £65- 75k + bens Direct Recruitment, London (Central), London (Greater) Senior Account Manager - Creative Agency £30 - £35k Spectrum 360 Recruitment, London Central, Soho Group Account Director - integrated and brand agency £60,000 - £70,000 The Jefferson Group, London (Central), London (Greater) Senior Copywriter - Creative Agency £40-50k plus benefits The Jefferson Group, Berkshire / Surrey borders (20 mins outside of Paddington) Senior CX Consultant Competitive The Bio Agency, London (Central), London (Greater) Director of Operations Client Services Competitive Discovery Communications, London (Central), London (Greater) Social Media & Marketing Manager Competitive The Flash Pack, London (Central), London (Greater) Creative Artworker £200 daily rate Marine Stewardship Council (MSC), London (Central), London (Greater)

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