The five things you need to know today
| | | | Facebook ad revenue up 59% Gurjit Degun Facebook's ad revenue grew 59% year on year in the three months to 30 September to $6.8bn, compared with $4.3bn last year, with the majority made up from mobile ads. | | | | | | Telegraph axes metered paywall, launches Premium service Gideon Spanier The publisher of the Daily Telegraph is dropping its metered paywall in favour of a £2-a-week "hard" paywall for premium content, called Telegraph Premium, while making most of its online news "completely free" to win advertisers. | | | When performance and storytelling collide Eleanor Hawkins Creativity and technology are an unconventional couple in the ad world - a Lady and a Tramp, a Beauty and a Beast. But this love story will be the next to disrupt the industry | | | | | |
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