Tuesday, 8 November 2016

#BounceBounce fuels John Lewis speculation | Asda releases Christmas ads

Campaign Breakfast Briefing

Campaign Breakfast Briefing
November 08, 2016

Latest

#BounceBounce video triggers John Lewis speculation
#BounceBounce video triggers John Lewis speculation

Daniel Farey-Jones

A ten-second video many people believe is a teaser for the John Lewis Christmas ad has already received 2,500 likes and hundreds of comments on Twitter.

Asda deploys multiple ads to show off breadth of Christmas range
Asda deploys multiple ads to show off breadth of Christmas range

Daniel Farey-Jones

Under pressure from falling sales, Asda has assembled a raft of humorous Christmas ads to highlight many of the different products it offers with a focus on price and quality.

Dentsu's dark days continue with second Labour-Bureau raid
Dentsu's dark days continue with second Labour-Bureau raid

David Blecken

Investigators aim to determine whether staff routinely worked beyond the legal overtime limit.

Telegraph named UK ad sales partner for Apple News
Telegraph named UK ad sales partner for Apple News

Gideon Spanier

Apple has agreed a deal for Telegraph Media Group to be its exclusive ad sales partner in the UK for Apple News, its fast-growing mobile news service.

BBH innovation director Ettinghausen departs
BBH innovation director Ettinghausen departs

Daniel Farey-Jones

Jeremy Ettinghausen, innovation director at Bartle Bogle Hegarty London, has left the agency after six years.

Havas insights to feature in ITV's US election special
Havas insights to feature in ITV's US election special

Daniel Farey-Jones

ITV's through-the-night coverage of the US election result will feature insights into US voters' mindsets provided by a Havas data team.

Marriott launches digital magazine targeting millennials
Marriott launches digital magazine targeting millennials

Kathryn Luttner

Marriott VP of global brand marketing said the brand is "not trying to be Buzzfeed."

When performance and storytelling collide
Promoted
When performance and storytelling collide

Eleanor Hawkins

Creativity and technology are an unconventional couple in the ad world - a Lady and a Tramp, a Beauty and a Beast. But this love story will be the next to disrupt the industry

Ads to give a truck about
Promoted
Ads to give a truck about

Getmemedia

Truck advertising allows brands to advertise in a media free environment...

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