Tuesday, 1 November 2016

Tesco faces damages claim | Burberry unveils Christmas ad | Viacom names new CEO

Campaign Breakfast Briefing

Campaign Breakfast Briefing
November 01, 2016

Latest

Tesco faces £100m damages claim over profits scandal
Tesco faces £100m damages claim over profits scandal

Omar Oakes

Tesco is facing a damages claim for more than £100m over alleged accounting irregularities.

Burberry places heritage at heart of Christmas campaign
Burberry places heritage at heart of Christmas campaign

Nicola Kemp

Burberry is placing its heritage at the heart of its Christmas marketing campaign, with a star-studded cinematic trailer which celebrates the life of the brand's founder Thomas Burberry.

Viacom picks Robert Bakish as CEO
Viacom picks Robert Bakish as CEO

Omar Oakes

Viacom, the owner of Channel 5 and MTV, has named Robert Bakish as acting president and chief executive to succeed the departing interim boss Tom Dooley.

Grey Goose sets a forest alight for first global holiday campaign from BBDO NY
Grey Goose sets a forest alight for first global holiday campaign from BBDO NY

I-Hsien Sherwood

The agency's second spot for the brand remains ethereal, if not as fantastical.

How to drive marketing effectiveness in the digital age: live stream from Thinkbox
How to drive marketing effectiveness in the digital age: live stream from Thinkbox

Staff

Join Thinkbox today at 3pm as marketing leaders from O2, easyJet, Adam & Eve/DDB and TBWA discuss how to drive effectiveness in the digital age.

Getty Images launches subsidiary dedicated to truth in advertising
Getty Images launches subsidiary dedicated to truth in advertising

Eleftheria Parpis

Verbatim represents leading photojournalists for commercial work

3 great ads I had nothing to do with: Peter Souter on Land Rover, The Guardian and Yellow Pages
Promoted
3 great ads I had nothing to do with: Peter Souter on Land Rover, The Guardian and Yellow Pages

Thinkbox

Peter Souter, chairman at TBWA/UK, reveals three great ads he admires but had nothing to do with

Breathing life into winning ideas
Promoted
Breathing life into winning ideas

Suzanne Bidlake

WCRS, Kinetic and 18 Feet & Rising will see their ideas for Churchill, McVitie's, Warner Bros and the Born Free Foundation come to life after winning Ocean and Campaign's creative contest

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