Labour Party hires Krow | McCann reaches for the hyperdrive | P&G halves agencies

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Campaign: Agencies November 22, 2016

Latest Labour hires Krow and prepares for early election Omar Oakes The Labour Party has appointed Krow Communications as its ad agency amid speculation of an early general election. McCann London reaches for the hyperdrive Sonoo Singh After a year of encouraging growth, the management of McCann London, led by Alex Lubar, are poised to jump on the accelerator, Sonoo Singh writes. P&G halves agencies in efficiency drive Shona Ghosh P&G has cut the number of PR and ad agencies it works with by roughly 50%, as it looks to boost the efficiency of its marketing spend. Nabs appoints ITV's Daglish to replace Pearman as chairman Matthew Chapman Industry support group Nabs has appointed ITV deputy managing director of commercial Simon Daglish as its incoming chairman. Will 'authentic' ads replace the blockbuster? John Tylee When wrapping up their Christmas advertising offerings this year, will marketers be opting for simple gifts – and lots of them – rather than a single, fancily-wrapped and expensive present to be awaited with bated breath? Met Police creates film featuring body-worn cameras to publicise roll-out Matthew Chapman The Metropolitan Police has launched a campaign reassuring the public about the roll-out of its body-worn cameras, which is believed to be the largest-scale introduction of cameras in the world. Businesses: let the puppies and creativity in John Townshend The role of agencies is not only to create for brands but to make brands creative - and help those rottweilers think more like puppies. Thinking small can lead to advertising greatness Laurence Green We sweat the small stuff because, like Team Sky's theory of marginal gains, it's the little things that can lead to advertising greatness. Sisters are doin' it for themselves Annette King Annette King wants other women to follow the trail blazed by her and partner Emma de la Fosse. You & Mr Jones hires former BBH chairman and ex-Microsoft CMO Matthew Chapman You & Mr Jones has hired former Bartle Bogle Hegarty New York chairman Emma Cookson and ex-Microsoft global chief marketing officer Mich Mathews-Spradlin as part of a major talent drive. Private view: Where has all the funny gone? HeyHuman's Shnoosee Bailey and VCCP's Jim Thornton review ads from The Royal British Legion, Burberry, Game, Tetley and WaterAid. Futureproofing UK's creative talent: why we must encourage the dreamers Charlie Crompton It's down to us, as a creative industry, to lead the way with our own reform, says the chairman of British Arrows. Promoted 'The bad guys will never stop evolving their methods' Timur Yarnall Timur Yarnall, comScore comScore's Timur Yarnall offers an inside look at how technological developments, and greater industry cooperation, are fighting the threat of fraud and Sophisticated Invalid Traffic. The Work Apple "Frankie's holiday" by Apple The undead may not be the first things that spring to mind when someone mentions Christmas, but all that could be about to change. WWF "Tiger in suburbia" by J Walter Thompson London The World Wildlife Fund has enlisted the help of the CGI team behind Disney's Jungle Book for their Christmas campaign that tells the story of a poorly tiger. Metropolitan Police "Body worn video" by Abbott Mead Vickers BBDO The Met Police is launching what it believes is the largest rollout of cameras anywhere in the world. Can you find what you need on Campaign? Your response to a quick survey will help us organise the content on our website. Click here to participate. Trending Sainsbury's to take over Gogglebox ad breaks with stop-motion Christmas spots Omar Oakes Sainsbury's will turn the cast of Channel 4's Gogglebox into stop-motion animation characters as the supermarket launches its Christmas food campaign tonight. Amazon festive ad stars an imam and a vicar Shona Ghosh Amazon has unveiled a new ad pushing its Prime subscription service ahead of Black Friday and Christmas, with a message of friendship even in difference. Promoted Applied Thinking: Headspace Chris Walmsley, Cubo Group We are continually reinventing everything we have learned, often making the application and communication of what we do more complicated than it needs to be... Campaign Jobs Senior Digital Designer £40-45k Eden Marsh, London (Central), London (Greater) Senior Designer - Disruptive Creative Comms Agency £35-50k depending on experience plus benefits The Jefferson Group, London (Central) Group Account Director - Disruptive Marketing £60-70k plus benefits The Jefferson Group, London (Central), London (Greater) Account Manager - Creative Advertising Agency £28k - £32k Spectrum 360 Recruitment, London, Soho Senior Strategist £45k-£50k + bens Direct Recruitment, London (Central), London (Greater) Senior Account Manager - Creative Agency £30 - £35k Spectrum 360 Recruitment, London Central, Soho Senior Digital Designer/Art Director Competitive The Bio Agency, London (Central), London (Greater) Senior UX Consultant Competitive The Bio Agency, London (Central), London (Greater) Creative Competitive Rankin Photography Ltd, London (Central), London (Greater) Director of Operations Client Services Competitive Discovery Communications, London (Central), London (Greater)

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