Friday, 4 November 2016

Argos features rainbow yetis in Christmas ad | Fantastic Beasts campaign quizzes celebs

Campaign: Brands

Campaign: Brands
November 04, 2016
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Argos sends ice-skating rainbow-coloured yetis through the streets in Christmas campaign
Argos sends ice-skating rainbow-coloured yetis through the streets in Christmas campaign

Simon Gwynn

Argos has returned to the combination of adrenaline and pristine snowy backdrops that powered last year's Christmas campaign as it prepares for its first festive season under the ownership of Sainsbury's.

Fantastic Beasts campaign on Channel 4 sees celebs quizzed on Potter wizard facts
Fantastic Beasts campaign on Channel 4 sees celebs quizzed on Potter wizard facts

Simon Gwynn

Warners Bros is launching a TV campaign for Harry Potter spin-off Fantastic Beasts And Where To Find Them featuring the film's star Eddie Redmayne, and a host of other celebs, answering questions themed around J.K. Rowling's Wizarding World.

House of Fraser says 'Christmas is coming for you' in festive campaign
House of Fraser says 'Christmas is coming for you' in festive campaign

Omar Oakes

House of Fraser has aimed for a "subversive twist" in its Christmas campaign, which launches today with the tagline "Christmas is coming for you".

Why a shoppable Instagram is good news for marketers
Why a shoppable Instagram is good news for marketers

Hannah Beesley

Instagram's shoppable product tags will streamline the journey from inspiration to purchase, says Iris' social director.

Campaign Viral Chart: Microsoft's Surface Studio ad is most shared
Campaign Viral Chart: Microsoft's Surface Studio ad is most shared

Unruly

Microsoft's ad introducing its new PC, Surface Studio, topped this week's viral chart.

Virgin Trains puts a cheeky spin on the age-old mantra that 'sex sells'
Virgin Trains puts a cheeky spin on the age-old mantra that 'sex sells'

Be On

Social video experts at Be On review "Virgin Trains do it better", the latest video from Virgin Trains to go viral.

Ask Bullmore: My brand won't let me build my profile
Ask Bullmore: My brand won't let me build my profile

Jeremy Bullmore

My brand does not allow me to do public speaking or build any kind of profile. Agony uncle Jeremy Bullmore weighs in.

The influencer economy is real, but brands and agencies are at risk of destroying it
The influencer economy is real, but brands and agencies are at risk of destroying it

Rob Hinchcliffe

Money can't buy you likes - success with social influencers requires hard work too, writes TH_NK's community and content director.

Wins this week: Rémy Martin, Nokia, Tanqueray
Wins this week: Rémy Martin, Nokia, Tanqueray

Staff

Two global ad accounts for cognac brand Rémy Martin and Nokia licensee HMD Global have moved this week.

'Three big sales houses control 95% of the money, and it shouldn't be that way' John De Napoli
Promoted
'Three big sales houses control 95% of the money, and it shouldn't be that way' John De Napoli

Eleanor Kahn

Mean Broadcast's John Da Napoli tells Martin Heaton Cooper why his Italian mafia side stops him working in agencies and why the industry needs to change...

Ads to give a truck about
Promoted
Ads to give a truck about

Getmemedia

Truck advertising allows brands to advertise in a media free environment...

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