Wes Anderson directs H&M's blockbuster Christmas ad | Diageo hires Nestlé's Gawain Owen as first head of programmatic | Will AI make you redundant?

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Campaign: Brands November 28, 2016

Brand news and analysis, powered by Marketing Latest Wes Anderson directs H&M's blockbuster Christmas ad Brittaney Kiefer Wes Anderson has directed H&M's festive ad about a train journey on Christmas Eve starring actor Adrien Brody. Diageo hires Nestlé's Gawain Owen as first head of programmatic Simon Gwynn Drinks giant Diageo has signalled its belief in the importance of programmatic by hiring its first executive to head up the format, Nestlé digital marketer Gawain Owen. Will AI make you redundant? Dino Burbidge While it's only a matter of time before algorithms can do our jobs, recent AI breakthroughs have all required humans in some way. Should brands pull ads over editorial coverage? Gurjit Degun Advertisers are under pressure to distance themselves from 'divisive' tabloid coverage. Wake up, sheeple: Lyst calls on shoppers to raise the baa on Black Friday Simon Gwynn Online fashion retailer Lyst has sent a flock of sheep to London's Oxford Street in a bid to encourage bargain-hunters not to blindly "follow the herd" from shop to shop. Programmatic spend will grow almost a third in 2017, forecast says Simon Gwynn Programmatic advertising will grow 31% next year, faster than any other digital channel, according to Zenith's Programmatic Marketing Forecasts. Promoted October's Aerial Awards winner: EuroMillions 'Rooms' Radiocentre Repetition rules in October's winner... Promoted Salary Survey: Have your say and win exclusive £500 dinner Jennifer Jacskon Complete the 2017 EMR Salary Survey to receive a free copy of the Salary and Market Trend Report and a chance to win an exclusive dinner worth £500. Can you find what you need on Campaign? Your response to a quick survey will help us organise the content on our website. Click here to participate. Campaign Jobs Global Digital Director - Food & Drink £70000 - £80000 per annum + Great Company Benefits Ultimate Asset, London Product Manager £50k-60k + Bonus 20% of Salary + Car/Car Allowance, Pension ASKE Consulting, Surrey Creative Services Director £60,000 - 65,000 + Car Allowance + Benefits Dahling Ltd, Watford, Hertfordshire Lead Project Manager- Major Publisher £50000 - £60000 per annum + benefits Ultimate Asset, London Traffic/Studio Manager Up to £35,000 Max Dahling Ltd, London (Central), London (Greater) Business Development Director - Loyalty & Reward Six figure base salary + significant bonus and package The Simmance Partnership, London (West), London (Greater) Brand Marketing and Planning Manager - Kids £51,000 + benefits Clarks, Street, Somerset CRM Manager Competitive DHi Group, London Full-stack Marketer Competitive Surevine, London (Southbank) Marketing Manager, charity recruitment consultancy, £40-42k £40000 - £42000 per annum Gabriele Skelton, London

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