Wednesday 23 November 2016

Amazon Prime marketing drives 'millions' to The Grand Tour | Carat names Alison Jones as chief client officer

Campaign: Media

Campaign: Media
November 23, 2016
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Amazon Prime marketing drives 'millions' to The Grand Tour
Amazon Prime marketing drives 'millions' to The Grand Tour

Shona Ghosh

Millions of viewers streamed the opening episode of The Grand Tour over the weekend, after aggressive marketing by Amazon to drive subscriptions to its Prime service.

Carat names Alison Jones as chief client officer
Carat names Alison Jones as chief client officer

Gurjit Degun

Carat has appointed Alison Jones, the marketing director for Woolworths-owned discount store Big W in Australia, as chief client officer.

Now, AML, MullenLowe MediaHub and The & Partnership prosper at Oystercatchers Club awards
Now, AML, MullenLowe MediaHub and The & Partnership prosper at Oystercatchers Club awards

Omar Oakes

Oystercatchers has awarded Now, AML, MullenLowe MediaHub and The & Partnership as the winners at its annual awards tonight.

Facebook may have finally successfully cloned Snapchat
Facebook may have finally successfully cloned Snapchat

Ilyse Liffreing

Instagram's live video and ephemeral features give brands one more reason to skip Snapchat.

Alt-right news site Breitbart barred by AppNexus for hate speech
Alt-right news site Breitbart barred by AppNexus for hate speech

Simon Gwynn

AppNexus has barred right-wing news site Breitbart from using its ad-serving tools after an audit found that content on the site incited violence.

Like astronauts, brands should hope for the best but prepare for the worst
Like astronauts, brands should hope for the best but prepare for the worst

Sue Unerman

Dr Ed Lu is a former astronaut who left Nasa to join Google and now runs the B612 Foundation, which protects the earth from asteroids.

Trump adds to Brexit uncertainty but he might turn out OK, says WPP boss
Trump adds to Brexit uncertainty but he might turn out OK, says WPP boss

Robert Smith

Sir Martin Sorrell claims Donald Trump's election had added to a growing air of uncertainty for businesses that was first caused by Brexit.

Luminaries and how brands can reach them
Luminaries and how brands can reach them

Abby Carvosso

Luminaries are 35- to 54-year-olds who have 22% of their current income available for spending, writes Bauer Media's Abby Carvosso.

My Media Week: Robin Gadsby, Forever Beta
My Media Week: Robin Gadsby, Forever Beta

Hayley Hayes

This week we follow Robin Gadsby, chief executive officer of integrative creative and innovation company Forever Beta, as he connects with clients including Co-op and Google, interviews candidates to head up the New York office and plans the launch of a new co-working initiative called Betaspace.

Movers and shakers: SapientRazorfish, Vice Media, Carat, Marketing Society and more
Movers and shakers: SapientRazorfish, Vice Media, Carat, Marketing Society and more

Susan Billinge

Campaign's weekly round-up of the hires, departures and promotions across the industry.

'You need diversity of thought and diversity of experience' Phil Hall
Promoted
'You need diversity of thought and diversity of experience' Phil Hall

Eleanor Kahn

Mediacom's Phil Hall tells John De Napoli why collaboration is crucial, why it's hard to switch off, and why "t-shaped" people are the industry's rising stars...

It's not just what a brand evokes, but also what evokes a brand
Promoted
It's not just what a brand evokes, but also what evokes a brand

Chris Walmsley, Cubo Group

We are continually reinventing everything we have learned, often making the application and communication of what we do more complicated than it needs to be...

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Campaign Jobs
Client Sales Manager - Sports! £50K + comms SAVVY Media Ltd, London (Central), London (Greater)
Managing Director - unique mobile ad solution - £100k £100000 - £110000 per annum + bonus + equity Ultimate Asset, West End, London
Associate Media Director Competitive (depending on experience) + Benefits Bray Leino, Filleigh, North Devon
Media Manager – Direct Response Competitive + Benefits package Bray Leino, Filleigh, North Devon OR Bristol
Sales Executive Competitive + Bonus + Benefits Financial Times, London (Central), London (Greater)
Campaign Executive - Haymarket Media Group - Data Operations up to £22,000 Haymarket Media Group, Twickenham, London (Greater)
Senior Account Manager - Agency Sales - Stuff & What Hi-Fi? Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Video Producer Depending on Experience Haymarket Media Group, Twickenham, London (Greater)
New Business Executive Dependent on experience Haymarket Media Group, Twickenham, London (Greater)
New Business Account Manager £28k OTE Brotherhood Media, London (Central), London (Greater)
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