Tuesday, 4 July 2017

Channel 4 snaps up McDonald's for sponsorship | Why voice search will become a vital channel

Campaign: Media

Campaign: Media
July 04, 2017
Media news and analysis, powered by Media Week
Channel 4 snaps up McDonald's to sponsor UEFA Women's Euro 2017 coverage
Channel 4 snaps up McDonald's to sponsor UEFA Women's Euro 2017 coverage

Simon Gwynn

Clare Balding will host Channel 4's coverage of Uefa Women's Euro 2017, in which both England and Scotland are bidding for glory.

Jicwebs goes full-time to deal with online ad fraud and brand safety
Jicwebs goes full-time to deal with online ad fraud and brand safety

Emily Tan

Jicwebs has launched itself as a full-time operating limited company helmed by Richard Foan, who has left ABC after 33 years to focus on Jicwebs as its executive chairman.

Why voice search will become a vital channel to engage consumers
Why voice search will become a vital channel to engage consumers

Matt Bush

Brands must think about how their user experience will convert into voice search, writes Google UK's director of agencies.

Dot Dot Dot's Hibbert is finding London housing for Cosmopolitan readers
Dot Dot Dot's Hibbert is finding London housing for Cosmopolitan readers

Staff

Katherine Hibbert's property guardian social enterprise Dot Dot Dot teamed up with Cosmopolitan to offer young women who wouldn't otherwise be able to afford it the chance to live in London.

Drum picks CHI's Verdi to lead creative department as ECD
Drum picks CHI's Verdi to lead creative department as ECD

Omar Oakes

Drum, Omnicom Media Group UK's content agency, has hired CHI & Partners' Monty Verdi as its executive creative director in a newly-created role.

DCMS renamed department for digital, culture, media and sport
DCMS renamed department for digital, culture, media and sport

Omar Oakes

The government department representing the creative industries and media sector has had a name tweak to include digital in the name.

The great British postcard competition
Promoted
The great British postcard competition

Saxoprint

Answers on a postcard - which images capture Britain today?

How to start a revolution
Promoted
How to start a revolution

Bridget Angear, AMV BBDO and Alex Lewis, Revolt

Revolt is a toolkit for any business or individual that wants to turn a spark of indignation or anger into an explosion of people power


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