Saturday edition: Vauxhall celebrates 'pyjama mamas' | The xx's music video is a Calvin Klein ad | WPP faces cyber attack

 

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Campaign: Agencies July 01, 2017

Vauxhall champions 'pyjama mamas' in bold debut ad campaign by Mother Brittaney Kiefer Vauxhall is taking a creative shift in its advertising with its first campaign by Mother, which features pyjama-clad mums strutting through school gates and supermarkets. The xx's new music video is also a Calvin Klein ad Brittaney Kiefer Calvin Klein collaborated with The xx to create the indie band's latest music video, a nostalgic tribute to Los Angeles peppered with the brand's clothing. WPP falls victim to 'cyber attack' Omar Oakes WPP has fallen victim to a cyber attack involving a ransomware virus, with staff told to disconnect their computers. Sorrell insists WPP is 'open for business' following cyber attack Simon Gwynn WPP chief executive Sir Martin Sorrell has written to the advertising giant's more than 200,000 employees to assure them the situation is under control, following yesterday's ransomware attack. View all the Grand Prix winners from Cannes Lions 2017 Brittaney Kiefer Now that the Cannes Lions festival is over, review all the work that took home the top prizes this year. Agencies line up for Honda Motor Europe creative brief Gurjit Degun Honda Motor Europe has opened talks with creative agencies about its advertising requirements. Cadbury picks VCCP as lead global agency Omar Oakes Mondelez International has picked VCCP as its new lead global ad agency for Cadbury after a competitive pitch. Audi seeks digital shop ahead of marketing rethink Gurjit Degun Audi is on the hunt for a UK digital agency as the company reviews its overall marketing strategy. Rekorderlig picks Havas for creative account Gurjit Degun Rekorderlig, the Swedish flavoured-cider brand, has awarded its advertising account to Havas. UK 2017 Cannes Lions haul declines by a fifth Emily Tan 4Creative was the only UK agency to pick up a Grand Prix, down from three shops last year. State Street Global Advisors was the most-awarded brand. Publicis Groupe's awards bombshell divides industry Simon Gwynn Publicis Groupe is facing continued scepticism over its decision to withdraw from awards and trade shows for a year from 1 July, with one top UK marketer warning that he is "not sure they have got it right". Five things we learnt about Publicis Groupe's plans for Marcel, awards and its employees Emily Tan Publicis Groupe's chief executive Arthur Sadoun invited his global employees to ask him questions about Marcel the AI platform over Twitter yesterday. Here are a few things we've learnt. Maurice Lévy: I was expecting much more controversy over awards pullout Maisie McCabe Maurice Lévy, the chairman of Publicis Groupe's supervisory board and former chief executive of the French ad giant, has said he was surprised the group's shock move to pull out of creative awards did not cause more controversy. Mother backs VR and AR start-up Brittaney Kiefer Creative agency Mother has invested in Dream Reality Interactive, an AR and VR start-up. National Trust picks MullenLowe for advertising Omar Oakes The National Trust has appointed MullenLowe London to handle its advertising after a competitive pitch. Promoted "Marketers think they own the brand. They don't. Consumers own the brand" Edward Craig How can you manufacturer authenticity? It's an oxymoron - it's either authentic or it's manufactured, isn't it? A strategist, a senior brand marketer and two tech platforms discussed how you square the unsquareable to produce marketing gold. Promoted May's Aerial Awards winner: KFC 'First date' Radiocentre Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Digital Project Manager £1 per annum + Competitive salary + significant benefits The Great & The Good, London Senior Motion Designer £60-£80k Eden Marsh, London (Central), London (Greater) Product Owner £40000 - £75000 per annum The Great & The Good, London Operations Director - integrated marcoms agency £60-80k plus benefits The Jefferson Group, Hampshire / Surrey borders Group Account Director (Airline Account) – Top 10 Networked Agency to £75k + good benefits Fill Recruitment, London (Greater) Video Producer Competitive Three, Maidenhead, Berkshire E-Commerce Designer Competitive TJX, London Creative Services Manager Competitive April-Six, Harefield, London Art Director (Design) Excellent package for right candidate Cohn & Wolfe, London (Central), London (Greater) Creative Designer £28,000 British Heart Foundation, London

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