5 things you need to know today: Lessons from Sainsbury's review saga | O2 reignites rugby campaign

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Campaign 18:05 August 08, 2017

The five things you need to know today Most read Hard lessons from Sainsbury's media review saga Gideon Spanier Everyone involved in the long-running Sainsbury's £115m media review has lessons to learn. Tech Google engineer sacked over anti-diversity memo Omar Oakes A Google engineer who criticised the company's diversity initiatives in a controversial memo has been sacked. Advertising Seven ads that escaped a ban Simon Gwynn KFC has avoided investigation by the Advertising Standards Authority, despite more than 500 complaints for the brand's first campaign by Mother, "The whole chicken". Which other ads provoked the fury of the public but got off scot-free? Marketing O2 reignites 'Wear the rose' rugby campaign for women's team Omar Oakes O2 has brought back the "Wear the rose" call to action for England Rugby fans - this time to support the women's team as it begins its world championship defence this week. Media MediaCom wins most nominations at 2017 Media Week Awards Gideon Spanier MediaCom has topped the nominations for the most prestigious awards in UK commercial media for the second year in a row. Also in the news Independent brewers launch seal of approval against large beer brands Independent brewers have hit back at their bigger rivals by introducing a stamp of approval to help consumers decipher where their craft beer has been produced. Paddy Power "Away day footy fan" by Lucky Generals The latest ad in Paddy Power's "You beauty!" campaign celebrates the commitment of a disabled football fan travelling to an away game. Adwatch: Vauxhall challenges stereotypes with 'pyjama mamas' campaign Vauxhall's "pyjama mamas" ad is not only rebellious, but also sexy and glamorous, writes Y&R London's chief strategy officer. Promoted FutureVision: Connected by Design R/GA Follow these four clients to see how R/GA's integrated model helps organisations avoid disruption... Promoted From the idea to the big screen: "The World's First Really Live Feed" Got a great idea but not sure how to get it off the ground? Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Strategy Director £70 – 85k + bens Direct Recruitment, London (Central), London (Greater) Marketing Manager £40,000 - £45,000 Pathfinders, London (Central), London (Greater) Finance Director - Global Content Agency - London £55000.00 - £60000 per annum + benefits DNA Recruit, London Account Director £50K - £60K Direct Recruitment, London (Central), London (Greater) Senior Account Manager for Global agency - Opportunity to also work from home £40-45k plus benefits and working from home The Jefferson Group, Bedfordshire/North London borders Head of Production - events £60000 - £65000 per annum The Great & The Good, London Digital Account Manager £24-28,000 per annum + benefits package Prophecy Unlimited, Bristol Digital Account Executive £18-20,000 per annum + benefits package Prophecy Unlimited, Bristol (City Centre), City of Bristol Marketing Account Executive £18-20,000 per annum + benefits package Prophecy Unlimited, Bristol Digital and Social Marketing Executive £30-£35k, depending on experience + benefits The Roald Dahl Literary Estate LLP, London (Central), London (Greater)

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