Mother elevates new generation of partners to run London | Publicis Groupe appoints CSR champion at the highest level to spearhead change | and more...

 

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Campaign: Agencies August 25, 2017

Mother elevates new generation of partners to run London Maisie McCabe Mother has appointed Ana Balarin, Chris Gallery, Hermeti Balarin, and Katie Mackay as equity partners of its London agency to lead the shop in its next stage of evolution. Publicis Groupe appoints CSR champion at the highest level to spearhead change Maisie McCabe Publicis Groupe has expanded the responsibilities of secretary general Anne-Gabrielle Heilbronner to include CSR and The Women's Forum for the Economy and Society. Ebay kicks off UK leg of global colour-filled campaign Emily Tan Online marketplace eBay has been in the process of rebranding itself into a shopping destination. Unibet owner Kindred picks Initiative for UK media Gurjit Degun Kindred, the European online gambling company, has awarded its media planning and buying account to Initiative. Let there be light: five brands that embraced holograms in marketing Emily Tan Carlsberg resurrected its founder JC Jacobson via the magic of holograms this week, making the venerated brewmaster an unlikely successor to Michael Jackson and Tupac Shakur. Facebook withdraws 17 ad formats Babar Khan Javed In a bid to drive business outcomes for advertisers, Facebook has rolled back 17 ad formats that previously contributed towards social engagement. Promoted From the idea to the big screen: "March for Giants" Got a great idea but not sure how to get it off the ground? The Work Pick of the week: Secret Escapes "I shouldn't even be here" by Droga5 London Brittaney Kiefer Brittaney Kiefer thinks Secret Escapes' campaign is a cut above other summer holiday ads. McDonald's "Love affair" by Leo Burnett London What at first appears to be another over-the-top perfume ad is actually for McDonald's gourmet burger range, The Signature Collection. Turkey of the week: Dolmio "No drama" by Abbott Mead Vickers BBDO Nicola Kemp First came the scary puppets and then came the scarily predictable gender stereotypes, says Nicola Kemp. Brown-Forman "Finlandia flavours" by Wieden & Kennedy The new Finlandia campaign is set in Finland, where each summer the sun doesn't set for 72 days. More Promoted 3 great ads I had nothing to do with #43: David Kolbusz on Skittles, Honda... and one that never aired Thinkbox David Kolbusz, chief creative officer at Droga5, reveals three great ads he admires but had nothing to do with Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs New Business Director £80k + excellent benefits and bonus MODA consult, London (Central), London (Greater) Product Owner £40000 - £75000 per annum The Great & The Good, London Creative Director - B2B creative comms agency £70-100k depending on experience The Jefferson Group, Berkshire / Hampshire borders - short journey outside of Paddington Group Account Director / Business Director £75k - £85k dependent on experience, plus excellent benefits MODA consult, London (Central), London (Greater) New Business Director £70k + excellent benefits MODA consult, London (Central), London (Greater) Account Director - Progressive B2B integrated comms agency £50-65k plus benefits The Jefferson Group, Central London Senior Account Manager £40-50,000 Underscore, London (Central), London (Greater) Head of Design Competitive Package + Benefits Butterfly London, London Art Director Competitive Salary + Benefits Big Dog, Norwich, Norfolk UX Designer DOE OLIVER Group, Edinburgh, City of Edinburgh

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