Thursday, 31 August 2017

Campari hires WPP agencies | Pitch update | Just Eat celebrates takeaway stars

 

Campaign: Agencies

Campaign: Agencies
August 31, 2017
Gruppo Campari strikes comprehensive deal with WPP
Gruppo Campari strikes comprehensive deal with WPP

Simon Gwynn

Italian spirits company Gruppo Campari has chosen a team drawn from across WPP's agencies to be its global partner for marketing and communication services.

Pitch update: Ovo Energy, McDonald's and Northgate
Pitch update: Ovo Energy, McDonald's and Northgate

Staff

Ovo Energy sees another agency's pitch, McDonald's hands major innovation brief to Publicis.Sapient and former Asda marketer Claire Harrison-Church resurfaces at pitching vehicle hire company.

Just Eat celebrates takeaway stars in first X Factor idents
Just Eat celebrates takeaway stars in first X Factor idents

Omar Oakes

The X Factor's new sponsor Just Eat has launched its first series of ads celebrating "unsung superstars" ahead of the singing talent show's return on ITV this weekend.

Event Magazine is joining forces with Campaign
Event Magazine is joining forces with Campaign

Gurjit Degun

Event Magazine is moving to a new home and taking on a new name in the heart of marcomms conversations within Campaign. Experiences editor Gurjit Degun explains why.

From Grenfell Tower to grime: modern Britain brought to life through outdoor ads takeover
From Grenfell Tower to grime: modern Britain brought to life through outdoor ads takeover

Brittaney Kiefer

Outdoor advertising space across the UK will be taken over by photographs of contemporary British life for the second Portrait of Britain exhibition.

A view from Dave Trott: The dog's bollocks
A view from Dave Trott: The dog's bollocks

Dave Trott

Mike Daube is professor of health policy at Curtin University in Australia.

Bonner departs global creative role at SapientRazorfish
Bonner departs global creative role at SapientRazorfish

Omar Oakes

Daniel Bonner has left as global chief creative officer at SapientRazorfish after six years.

Above & Beyond CEO: my cockapoo is my secret work weapon
Above & Beyond CEO: my cockapoo is my secret work weapon

Zaid Al-Zaidy

Above & Beyond chief executive Zaid Al-Zaidy on why a dog is essential for keeping everyone in the agency grounded

Campaign Diary: Ogilvy destroyed by giant animated octopus and Bolloré takes it easy
Campaign Diary: Ogilvy destroyed by giant animated octopus and Bolloré takes it easy

Agile Films threatens destruction of ad agencies while Yannick Bolloré avoids the difficult questions.

R/GA launches consulting services in APAC
R/GA launches consulting services in APAC

Omar Oakes

R/GA is launching its consulting services in Asia-Pacific, and has hired Jehan Leanage as executive director for consulting, APAC.

Is your brand safe from terrorism?
Promoted
Is your brand safe from terrorism?

Charlotte Hale, Adstream

Context is all online, so it is vital that brands protect themselves against damaging links to offensive content

The Work

Pick of the week: Carlsberg founder delivers a TED talk
Pick of the week: Carlsberg founder delivers a TED talk

Simon Gwynn

Simon Gwynn loved the inventiveness of this live execution, in which a hologram of Carlsberg's 19th century founder J. C. Jacobsen appeared on stage at a TED event in Copenhagen.

Turkey of the week: TalkTalk gets it wrong with real people
Turkey of the week: TalkTalk gets it wrong with real people

Omar Oakes

Omar Oakes felt TalkTalk got it wrong to create a TV ad from footage it obtained of "real people" at home.

Financial Conduct Authority
Financial Conduct Authority "Deadline awareness" by M&C Saatchi

Arnold Schwarzenegger is a bizarre but commanding motivator in the Financial Conduct Authority's national campaign to raise awareness of the Payment Protection Insurance deadline.

Macmillan Cancer Support
Macmillan Cancer Support "Brave the shave" by The Full Service

Rankin shot an emotive portrait series for Macmillan Cancer Support's "Brave the shave" campaign, which encourages people to shave their heads in support or in memory of people with cancer.

The Telegraph
The Telegraph "Words are powerful. Choose them well" by Adam & Eve/DDB

The Telegraph celebrates "words chosen well" in a campaign highlighting its quality journalism.

More
From the idea to the big screen:
Promoted
From the idea to the big screen: "March for Giants"

Got a great idea but not sure how to get it off the ground?


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