Tuesday 22 August 2017

Snapchat overtaking Facebook | Google unveils next Android | Ofcom faces judicial review

Campaign Breakfast Briefing

Campaign Breakfast Briefing
August 22, 2017
Snapchat 'will overtake Facebook among US teens' this year
Snapchat 'will overtake Facebook among US teens' this year

Simon Gwynn

Facebook's scale may not guarantee its continued dominance, data suggests, as Snapchat looks set to overtake the dominant social network among the audience of tomorrow.

Ofcom faces possible judicial review over Murdoch bid to own Sky
Ofcom faces possible judicial review over Murdoch bid to own Sky

Simon Gwynn

A pressure group has said it will apply for a judicial review over Ofcom's ruling that the Murdoch family would be "fit and proper" owners of Sky.

This phone uses cookies: Google unveils Oreo as next version of Android
This phone uses cookies: Google unveils Oreo as next version of Android

Simon Gwynn

Google confirmed rumours that the next version of Android would be named "Oreo" in an unveiling in New York during yesterday's solar eclipse.

E4 launches interactive campaign 'first' for VisitScotland
E4 launches interactive campaign 'first' for VisitScotland

Omar Oakes

VisitScotland, the tourism agency for Scotland, is launching an interactive TV campaign on E4 which invites viewers to perform in and commission a choice of ads for a week.

Publicis Groupe names first chief talent officer to lead transformation
Publicis Groupe names first chief talent officer to lead transformation

Simon Gwynn

Publicis Groupe has appointed former TBWA chief Emmanuel André to the newly-created role of chief talent officer.

From puppets to gender stereotypes: how Dolmio missed the mark with its latest campaign
From puppets to gender stereotypes: how Dolmio missed the mark with its latest campaign

Jane Johnson

Dolmio unleashed the star power of Dominic West in its latest campaign but the brand's reliance on outdated gender stereotypes missed the mark, says the Feel Communications managing director.

Carlsberg to bring dead founder 'back to life' to mark 170th birthday
Carlsberg to bring dead founder 'back to life' to mark 170th birthday

Simon Gwynn

Carlsberg Group is hosting a week of events in its home city of Copenhagen to mark the anniversary of its 1847 founding by JC Jacobsen.

Hyperpersonalisation: It's about the context, innit?
Promoted
Hyperpersonalisation: It's about the context, innit?

David Fletcher, MEC UK

Technology is advancing fast and making personalisation easier and more affordable, but there's no point customising your product or ad if it makes no sense to the recipient

'Dream big. Dream big ideas'
Promoted
'Dream big. Dream big ideas'

Jeremy Perrott, McCann Health

Don't be afraid to dream, but join the visionaries who turn the seemingly impossible into reality


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