5 things you need to know today

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Campaign 18:05 August 25, 2017

The five things you need to know today Most read Mother elevates new generation of partners to run London Maisie McCabe Mother has appointed Ana Balarin, Chris Gallery, Hermeti Balarin, and Katie Mackay as equity partners of its London agency to lead the shop in its next stage of evolution. Tech Let there be light: five brands that embraced holograms in marketing Emily Tan Carlsberg resurrected its founder JC Jacobson via the magic of holograms this week, making the venerated brewmaster an unlikely successor to Michael Jackson and Tupac Shakur. Advertising Unibet owner Kindred picks Initiative for UK media Gurjit Degun Kindred, the European online gambling company, has awarded its media planning and buying account to Initiative. Marketing Ebay kicks off UK leg of global colour-filled campaign Emily Tan Online marketplace eBay has been in the process of rebranding itself into a shopping destination. Media Spotify reaches licensing deal with Warner Music Simon Gwynn Spotify has reached a deal with Warner Music, the last of the three major record companies, meaning the label will provide its music to the streaming platform under renewed terms. Also in the news Amazon signals earthquake for grocery industry by cutting prices at Whole Foods Amazon has announced an immediate round of price cuts at Whole Foods Market, the high-end food retailer it reached a deal to acquire in June. Watch: Virgin Media's giant trampoline bed Virgin Media's youngest viewers can now stream their favourite shows via an ad-free app. Promoted Watch: Advice from the UK's leading ad people Neil Waller, Whalar Promoted Take a risk - lead the change Eleanor Kahn "We can get better and better. The disruption hasn't even started," says MediaCom's Sue Unerman during a round-table discussion. Is it time to stop accepting change and start orchestrating it? Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Client Director £80,000 Dot-Gap, London (Central), Creative Director - B2B creative comms agency £70-100k depending on experience The Jefferson Group, Berkshire / Hampshire borders - short journey outside of Paddington Head of Communications £65000 per annum + benefits Brand Recruitment, Royston, Hertfordshire / Newmarket, Suffolk / Cambridgeshire, Cambridge Account Director - Progressive B2B integrated comms agency £50-65k plus benefits The Jefferson Group, Central London Head of SEO & Paid Media £60000 - £75000 per annum Aquent / Vitamin T, London Strategy Director £70 – 85k + bens Direct Recruitment, London (Central), London (Greater) DIGITAL AD SALES MANAGER - TV to £50k plus great bonus and wonderful offices The Space Business, London (Central), Sales and Creative Solutions Lead Competitive £ dependent on experience PinkNews Media Group, London Senior CRM Executive Competitive Tottenham Hotspur Football Club, Lilywhite House - Tottenham Senior Account Manager £40-50,000 Underscore, London (Central), London (Greater)

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