Thursday, 24 August 2017

5 things you need to know today: Pitch update: Accenture in agency talks plus Ovo and Axa | and more...

Campaign 18:05

Campaign 18:05
August 24, 2017
The five things you need to know today

Most read
Pitch update: Accenture in agency talks plus Ovo and Axa
Pitch update: Accenture in agency talks plus Ovo and Axa

Staff

Accenture executives have taken time out from parking tanks on holiday companies' lawns to conduct an agency review. Meanwhile the Ovo Energy and Axa reviews have moved on and The Body Shop has turned to an agency as it looks to revamp.

Tech
Barclaycard trials self-service ice cream van
Barclaycard trials self-service ice cream van

Hannah Ellison

Barclaycard is piloting a self-service ice cream van, which allows customers to serve and pay for their ice cream using their contactless card.

Advertising
Santander CMO: Marketers must prioritise their wellbeing
Santander CMO: Marketers must prioritise their wellbeing

Keith Moor

Santander's chief marketing officer says his biggest career lesson has been learning to look after himself.

Marketing
The real reason Carlsberg used holography to put its dead founder on stage
The real reason Carlsberg used holography to put its dead founder on stage

Simon Gwynn

JC Jacobsen, who founded Carlsberg in 1847, took to the stage in Copenhagen in holograph form yesterday to explain why the brand's famous tagline, "Probably", reflects his belief in the scientific method.

Media
Is the ad industry doing enough to protect children from the 'explosion' of gambling ads?
Is the ad industry doing enough to protect children from the 'explosion' of gambling ads?

Jeremy Lee

Concern has been voiced at how gambling firms have increased their spend, particularly online, which could be potentially damaging to children.

 

Also in the news
I hereby give specific, unambiguous consent to receive two free flights to New York

Will the consumer be the biggest winner from the new EU privacy rules?

Public Health England launches app to get people walking faster

Public Health England has rolled out a new "One you" physical activity campaign with an accompanying fitness app.

Uber bookings surge but losses remain

Uber's total bookings in the second quarter of 2017 hit $8.7bn (£6.8bn) - double what they were a year earlier for the taxi-booking app.

From the idea to the big screen:
Promoted
From the idea to the big screen: "March for Giants"

Got a great idea but not sure how to get it off the ground?

3 great ads I had nothing to do with #43: David Kolbusz on Skittles, Honda... and one that never aired
Promoted
3 great ads I had nothing to do with #43: David Kolbusz on Skittles, Honda... and one that never aired

Thinkbox

David Kolbusz, chief creative officer at Droga5, reveals three great ads he admires but had nothing to do with


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