Monday, 21 August 2017

ITV recreates Coronation Street scenes | Shortlist creates group publisher role

Campaign: Media

Campaign: Media
August 21, 2017
Media news and analysis, powered by Media Week
Shortlist Media creates group publisher role for Holt
Shortlist Media creates group publisher role for Holt

Omar Oakes

Shortlist Media, the publisher of ShortList and Stylist, has appointed Hearst's Georgina Holt to the newly-created role of group publishing director across all brands.

Everyone can see what the problem is with online ad viewability
Everyone can see what the problem is with online ad viewability

Gideon Spanier

Online advertising needs a joint industry currency that everyone will support, writes Campaign's head of media.

ITV recreates famous Coronation Street scenes for nostalgic ad campaign
ITV recreates famous Coronation Street scenes for nostalgic ad campaign

Omar Oakes

ITV's long-running soap opera Coronation Street has launched a major ad campaign showcasing the most memorable scenes in the show's 57-year history.

Trending on and off the turf: how Premier League players are boosting their social media reach
Trending on and off the turf: how Premier League players are boosting their social media reach

Yasmin Arrigo

The top ten player influencers in the Premier League, ranked by We Are Social.

Missing out on the eclipse? Meet the Dunkin' Donuts Moonchkin
Missing out on the eclipse? Meet the Dunkin' Donuts Moonchkin

Emily Tan

Dunkin' Donuts has found a way for anyone (who has an Apple smartphone or tablet) to experience a "total eclipse" from anywhere in the world.

Inside Color of Change's campaign to get Pepsi's CEO to #QuitTheCouncil
Inside Color of Change's campaign to get Pepsi's CEO to #QuitTheCouncil

Alison Kanski

Other companies such as IBM also found themselves in the organization's crosshairs after their leaders joined President Trump's business advisory councils.

Why emotional intelligence is key to creative leadership
Why emotional intelligence is key to creative leadership

Nicola Kemp

As CEO of The Empathy Business, Belinda Parmar believes that building an empathetic environment where people can bring their "whole selves" to work is key to creative success, writes Nicola Kemp.

From the idea to the big screen:
Promoted
From the idea to the big screen: "Pennies for Life"

Got a great idea but not sure how to get it off the ground?

3 great ads I had nothing to do with #42: Becky McOwen-Banks on Maltesers, Boddingtons and Ministry of Sound
Promoted
3 great ads I had nothing to do with #42: Becky McOwen-Banks on Maltesers, Boddingtons and Ministry of Sound

Thinkbox

Becky McOwen-Banks, creative director at FCB Inferno, reveals three great ads she admires but had nothing to do with


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