How Absolut Vodka will use the Internet of Things to sell more than 'static pieces of glass' + Paddy Power, Airbnb & Honda

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Marketing Daily , 06th August 2015

How Absolut Vodka will use the Internet of Things to sell more than 'static pieces of glass' Paddy Power's new CMO unveils first campaign: 'You're Welcome!' Airbnb hires new global marketing director to create 'community superbrand' Renault, Fitness First and Strada among brands with tube strike offers Retailers must use robots, digital mannequins, VR and drones to stay future proof Watch a bee's wings flap in Thatchers' slow-motion summertime campaign Cristiano Ronaldo launches headphones and dresses up as homeless man in promo stunt More than performance: why marketers should embrace storytelling with programmatic Honda launches online ad for upcoming HR-V model launch Shell kicks off 'treasure hunt' with Ferrari to target millennials Breakfast Briefing: Adidas buys Runtastic for £154m, Facebook introduces private messaging for brands 5 vital components your CMS must have - Download the free report Presented by BRAND REPUBLIC INSIGHT   JOBS BOARD Studio Manager , become£25-28k , Manchester, Greater Manchester Lead Presentations Designer , become£Negotiable , Cheshire Studio Manager , Mackenzie Carter£25,000 - £28,000 , Salford, Greater Manchester Senior European Category Manager - Home Appliances , PSD GroupUp to £90,000 + car allowance + bonus + benefits , London (West), London (Greater) Senior Digital Project Manager , Purple Consultancy£45000 - £55000 per annum , London

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