Fear kills ideas and risk-taking, says Britvic's marketing chief + latest from Amazon Prime Day, Aviva, eBay, Google and Boots

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Campaign: Brands July 12, 2016

Brand news and analysis, powered by Marketing Latest Fear kills ideas and risk-taking, says Britvic's marketing chief Matthew Barwell Encourage your teams to be brave, dream big but start small, learn quickly and accept failure, says Matthew Barwell. Marketers should wait 30 days before trying to make a mark Helen Edwards New marketers ought to take some time before trying to make their mark. Amazon Prime Day is back - how the brand can avoid falling victim to its own success Matthew Knight Apparently it's that time of year again - Amazon Prime Day returns, writes Matthew Knight, head of strategic innovation at Carat. Is Amazon still in Prime Position? Rob Sellars Today sees Amazon activate the second Prime Day. Not a dystopian elitist celebration of a master-race, but a 24-hour period in which Amazon Prime members can grab one of the site's 100,000 special deals. Aviva, eBay and Caitlin Moran to feature at IAB Engage 2016 Staff Aviva and eBay will be among the brands featured at the Internet Advertising Bureau's annual flagship Engage conference, which will be held across two full days for the first time. Burberry replaces Bailey as CEO in wider shakeup Shona Ghosh Burberry has replaced Christopher Bailey as chief executive in a wider management-level shakeup to try and reverse its declining fortunes. Google beacon technology helps bring The BFG's dream jars to life Shona Ghosh Entertainment One has become the first company to make commercial use of Nearby Notifications, Google's beacon tech, to promote the upcoming remake of The BFG. Boots partners with Disney in Finding Dory promotion for Soltan Simon Gwynn Boots has partnered with Disney for the first time in a linkup between the retailer's sun care brand Soltan and new Disney Pixar movie Finding Dory. Oxford Street signs agency to talk up its credentials as world's top shopping destination Simon Gwynn The business improvement district covering London's Oxford Street has appointed marketing and representation agency Wasserman as it seeks to reposition itself as a globally unrivalled shopping destination. Collider founder speaks out on accelerating adland's future after Brexit Matthew Chapman Rose Lewis on why the ad industry needs start-ups, Collider's brand focus and what Brexit could mean for talent. Confusion around post-Brexit consumer spending but general trend is down Sandra Halliday The picture around UK consumer spending remains confused three weeks on from the Brexit vote as new figures from the British Retail Consortium and Barclaycard show a respective spending decline and a rise during June. Aldi will sponsor Team GB in Tokyo 2020 as it releases new spot Shona Ghosh Aldi is upping its commitment to Team GB, extending its sponsorship from Rio 2016 up to Tokyo 2020. Promoted Give exceptional advertising the reward it deserves Martin Bromfield, VP advertising EMEA, comScore As the advertising community heads en masse to Cannes, preparing to lionise (quite literally) all that is inspiring and creative about our industry, take a moment to consider how their work is celebrated Promoted Cannes Lions... does it need a new blueprint? Gareth Moss, The Blueprint As the dust settles on the creative festival that we know as the Cannes Lions, The Blueprint editorial team caught up with some of their favourite friends and colleagues. Campaign Jobs Head of Digital Competitive + package Nigel Wright Recruitment, West Midlands Senior Agency Account Director - Leading Programmatic Platform £50000 - £60000 per annum + uncapped bonus Ultimate Asset, London Content Development Manager competitive salary plus 25% cash and benefit funding programme Royal Bank of Scotland, Manchester, Greater Manchester Global Brand Manager up to £40,000 Pangaea Laboratories Ltd, Elstree, Borehamwood Senior Marketing Executive Competitive+ Benefits eFinancialCareers Ltd, Shoreditch, London Insight Executive (fixed term appointment, 12 months) £36,148 - £42,654 Home Office, London PR SENIOR ACCOUNT MANAGER (SAM) One of the best packages available!! Sleek Talent, London (Central), London (Greater) Marketing Executive – Affiliates and Partnerships Competitive Findmypast, London (Central), London (Greater) eBusiness and Data Manager Competitive Parker Hannifin Ltd, Maidstone, Kent Communications Manager Salary dependent on experience DRMM, London Bridge

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