P&G in agency talks, McDonald's to sponsor Pokémon Go, Facebook Messenger hits milestone

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Campaign Breakfast Briefing July 21, 2016

Latest P&G in talks with agencies over £210m UK media Gurjit Degun Procter & Gamble has been speaking with agencies about its £210m media account in the UK. McDonald's signs on as sponsor for Japanese launch of Pokémon Go Simon Gwynn McDonald's will become Pokémon Go's first sponsor - in Japan. Facebook Messenger enters exclusive billion club as it hits monthly user milestone Simon Gwynn Facebook Messenger has reached one billion monthly users, the company said in a blog post. MRM Meteorite on alert as General Motors rethinks DM for Vauxhall Omar Oakes General Motors UK has contacted agencies about its direct marketing account for Vauxhall, putting four-year incumbent MRM Meteorite on alert. Watkins exits Guardian Labs to become partner at Mofilm Gurjit Degun Mofilm, the crowdsource platform majority-owned by David Jones' You & Mr Jones, has appointed Anna Watkins, managing director at Guardian Labs, as a partner. Publicis Groupe revenue up 4.6% as 'difficult' quarter looms Omar Oakes Publicis Groupe has reported a 4.6% increase in net income for the first half of 2016. MediaSense launches ad tech consultancy Stack I/O Omar Oakes MediaSense, the media consultancy, has launched what it is calling Europe's first independent advertising and marketing tech consultancy. Promoted App users don't just come back... Todd Grennan, Appboy ... You need to nudge them. Without a plan, only one in four new app users return to your app the day after first use Promoted Why ad blockers are 'a wonderful thing'... We explore if an ad can ever be too relevant' - and why ad blockers may not be the enemy Campaign Jobs Marketing Tech Project Operations Manager Competitive The Economist, London (Central), London (Greater) New Business Assistant Competitive - Entry Level ITN, London (Central), London (Greater) Head of PR– Fashion £Highly Competitive Success Appointments, London Creative - Theme Parks Competitive Merlin, Acton, London Ecommerce Director £60k - £85k + Bonus + Stock Ultimate Asset, London (Greater) Senior Planner £70000 - £75000 per annum + excellent benefits The Great & The Good, London Digital Marketing Manager £40K - £45k Bouncepad, London (Central), London (Greater) Account Director £38-42k + share options, pension and benefits Stellar, London (Central), London (Greater) Corporate communications content manager Competitive+ Benefits rb ( Reckitt Benckiser ), Slough Community Manager £25000 - £35000 per annum The Great & The Good, London

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