Adland's LGBT role models; Marketing lessons from Brexit; Why couldn't the ad industry sell Remain?

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Campaign Sunday Supplement July 03, 2016

In-depth reads from across Campaign, covering brands, agencies and media The Gay List: 10 of adland's LGBT+ role models Kate Magee As a new campaign aims to encourage people to celebrate their true selves in the workplace, Campaign asks some successful LGBT+ members of our industry to share their experiences. Why couldn't adland sell Bremain to the public? Paul Burke With such a superior product, writes Paul Burke, how could the strategy for selling it go so spectacularly wrong? Brexit: It's time to get out of your London bubble and understand the nation Zoe Harris The Remain campaign failed because adland and the media failed to hear the emotional soundtrack of life in England outside the M25, argues Zoe Harris, group marketing director at Trinity Mirror Solutions - and there are serious lessons for brands beyond the referendum. The EU referendum outcome marks the death of the experts Charles Vallance Like other seismic events, we'll remember where we were when Brexit happened. A nation divided: what marketers must learn from the Brexit vote Conor McNicholas It's fair to say that no-one's Cannes hangover was improved by the Brexit news this morning. The collective shock and angst brought the industry crashing to Earth as the Lions wound down, writes Conor McNicholas, CEO, AllTogetherNow. Brexit: Corbyn does not have a brand problem, Britain has a vision problem Jonathan Trimble Who's driving this juggernaut? asks Jonathan Trimble, CEO at 18 Feet & Rising. Cannes Lions 2016: The judges' verdict Staff Jurors at this year's Cannes Lions International Festival of Creativity reflect on how their categories have evolved and the quality of 2016's entries and winners. A view from Dave Trott: Repackaging the future Dave Trott Princess Margaret was born in 1930. Promoted Cannes 2016: seven key takeaways Hill+Knowlton Strategies We're now coming to the end of the 63rd Cannes Lions festival, and it's been another whirlwind of great work, great people and great programming. Campaign Jobs Account Manager £28-40,000 per annum Pathfinders, London (Central), London (Greater) Global Design Manager- 9 month fixed- term contract Competitive rb ( Reckitt Benckiser ), Slough, Berkshire Senior Brand Manager – UK and Europe Excellent salary and benefits Ball & Hoolahan, Norwich, Norfolk Account Director £42000 - £45000 per annum The Great & The Good, London Senior Copywriter £5000 - £50000 per annum createselect, London Legal Information Assistant/Administrator Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Insight Executive (fixed term appointment, 12 months) £36,148 - £42,654 Home Office, London Senior Project Manager Competitive Salary HOWOCO, London Creative Design Manager £45k to £50k eFinancialCareers Ltd, London (Central), London (Greater) Senior Marketing Executive Competitive+ Benefits eFinancialCareers Ltd, Shoreditch, London

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