New Comparethemarket ad stars Macaulay Culkin, Cameron to rush HFSS ad changes, What a time for Grexit

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Campaign: Agencies July 09, 2016

Most read Comparethemarket.com takes 35-year-old Macaulay Culkin to the fairground Shona Ghosh Comparethemarket.com is pushing its Orange Wednesday replacement, Meerkat Movies, with a new spot from VCCP starring a slightly less fresh-faced Macaulay Culkin. Cameron to rush through HFSS advertising changes Omar Oakes and Gideon Spanier Media sources expect David Cameron to push quickly for the implementation of tougher ad rules around food and drink high in fat, sugar and salt despite the upheaval of the Brexit vote. What a time for Grexit Claire Beale We had two big news stories dominating our web traffic last week: Brexit and the story about Grey's management leaving to launch their own agency. Yeah, no shit. Ikea picks Group M and Dentsu Aegis in ground-breaking £300m media review Gideon Spanier Ikea has picked two media-buying groups, Group M and Dentsu Aegis Network, to be its global partners in a ground-breaking deal for its estimated £300m media account. Coke launches biggest product campaign in a decade for Coca-Cola Zero Sugar Simon Gwynn Coca-Cola has launched its biggest new product campaign in ten years as new sugar free variant Coca-Cola Zero Sugar hits shelves. Havas Media scoops Swarovski's global media account in 35 countries Gideon Spanier Havas Media has won Swarovski's global media account in over 35 countries. Advertisers are shooting themselves in the foot by demanding 100% viewability James Coulson Although demanding 100% viewability seems sensible and fair, Infectious Media's James Coulson illustrates how this could actually be detrimental to advertiser campaigns in both cost and results. LMFM co-founder Ball steps down from M&C Saatchi role Kate Magee One of M&C Saatchi's most senior creatives, Sam Ball, is leaving the shop. The great Grey breakaway and the joy of risk-taking Jeremy Lee Not since Helen Calcraft, Andy Nairn and Danny Brooke-Taylor finally put months of speculation to an end by confirming that they were reuniting for the launch of Lucky Generals, has there been so much excitement around a breakaway. Virgin Media reveals secret of Bolt's speed in ambitious anthology-style ad Simon Gwynn Virgin Media has again teamed with Usain Bolt for a new 100-second TV ad that delves into what it means and how it feels to be the world's fastest man. Promoted "We'll be one of the first brands to jump in": Airbnb on VR Adland's big brains discuss the latest developments in technology, from virtual reality to big data Promoted The science behind the real world of real-time advertising Brand Republic Insight & Quantcast We explore the complex ecosystem and simplify the science that holds the industry together Campaign Jobs Client Services Director - INTEGRATED AGENCY £80-85k plus benefits The Jefferson Group, Hampshire / Berkshire borders Global Design Manager- 9 month fixed- term contract Competitive rb ( Reckitt Benckiser ), Slough, Berkshire Managing Director - Integrated Agency £80-100k plus benefits depending on experience The Jefferson Group, Hampshire / Berkshire borders Rides and Attractions Creative Competitive Merlin, Acton, London Packaging Manager up to £38,000 Pangaea Laboratories Ltd, Elstree, Borehamwood Creative Design Manager £45k to £50k eFinancialCareers Ltd, London (Central), London (Greater) Senior Project Manager Competitive Salary HOWOCO, London Digital Designer 35-45k Union Jackson, London (Greater) Junior Designer £25-£28K World Skills UK, London Business Director - Shopper Led Marketing Agency - London £70000.00 - £75000.00 per annum + benefits DNA Recruit, City of London, London

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