Anti-junk food marketing campaigners fight against brand mascots, BMW ad banned, Digital adspend highest in UK

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Campaign: Agencies July 13, 2016

Latest Anti-junk food marketing campaigners 'thank' CAP for keeping Tony the Tiger in work Omar Oakes Tony the Tiger and the Coco Pops monkey are among the brand foods characters that have "thanked" regulators for keeping them in their jobs in an ironic protest. BMW radio ad banned for 'misleading' dazzle claim Omar Oakes A radio ad for BMW has been banned for exaggerating the capabilities of the high-beam assist technology on the 1 Series car headlights. Walmart and Publicis Groupe forge strategic relationship in surprise deal Douglas Quenqua Months after losing the retailer's media business, the holding company has nabbed Walmart's US creative and in-store duties Gravity Road creates football trick shot contest between Ronaldo and Neymar for PokerStars Simon Gwynn Gravity Road has revealed itself as the creative force behind a battle of ball skills between two Brazilian footballers that has played out on social media since mid-June. Digital adspend highest in UK as Asia-Pacific overtakes North America Simon Gwynn Asia-Pacific will overtake North America as the world's biggest market for digital advertising spend for the first time this year, according to research and consulting company Strategy Analytics. Movers and shakers: Lucky Generals, Octagon, MediaCom, M&C Saatchi, Huge and more Staff Campaign's weekly round-up of the hires, departures and promotions across the industry. Aviva, Morrisons and Caitlin Moran to feature at IAB Engage 2016 Staff Aviva and Morrisons will be among the brands featured at the Internet Advertising Bureau's annual flagship Engage conference, which will be held across two full days for the first time. Promoted Why data craves the human touch Self-building ads, creatives as data scientists and Sir Martin Sorrell: taking Cannes out of its comfort zone The Work Kit Kat "Let your wait become a break" by Nasta Kit Kat has installed hammocks at bus stops around Paraguay, as part of the brand's "Let your wait become a break" campaign. NHS "Waste or save" by 23red NHS Blood and Transplant is promoting the importance of joining the NHS Organ Donor Register. Trending Rebekah Brooks: 'We must offer different things to advertisers' Gideon Spanier Rebekah Brooks has been making up for lost time, refashioning News UK as a multimedia business since her return to the helm. It's all about giving advertisers what they want, she tells Gideon Spanier. Twitter reveals insights from best brand campaigns of #EURO2016 Laurent Buanece Twitter's director of brand strategy reveals the best Euro 2016 campaigns on the platform. Promoted How well do you really know your customers? Brand Republic Insight & Connexity Let us know for your chance to win a £100 spree in John Lewis Campaign Jobs Head of Digital Strategy £60000 - £75000 per annum + Car or Car allowance and benefits Stonor, Buckinghamshire Senior Planner £70000 - £75000 per annum + excellent benefits The Great & The Good, London Corporate communications content manager Competitive+ Benefits rb ( Reckitt Benckiser ), Slough Multimedia/Graphic content producer £26,000 to £29,000 per annum, dependent on experience Digital Explorer, London Rides and Attractions Creative Competitive Merlin, Acton, London Packaging Manager up to £38,000 Pangaea Laboratories Ltd, Elstree, Borehamwood Creative Design Manager £45k to £50k eFinancialCareers Ltd, London (Central), London (Greater) Senior Project Manager Competitive Salary HOWOCO, London Global Design Manager- 9 month fixed- term contract Competitive rb ( Reckitt Benckiser ), Slough, Berkshire Junior Designer £25-£28K World Skills UK, London

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