Latest from Virgin Media, Facebook, Beano, Pimm's, Keith Weed and Corona

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Campaign: Brands July 06, 2016

Brand news and analysis, powered by Marketing Latest Virgin Media reveals secret of Bolt's speed in ambitious anthology-style ad Simon Gwynn Virgin Media has again teamed with Usain Bolt for a new 100-second TV ad that delves into what it means and how it feels to be the world's fastest man. Facebook is our mutual enemy, Guardian editor Viner tells ISBA Shona Ghosh Facebook might be the most popular social network in the world, but advertisers and publishers alike should be wary of giving the company too much control, according to The Guardian's editor-in-chief, Katherine Viner. Not just a glorified CMO: charting the rise of the chief growth officer Jo Renea Far from being a flash in the pan, CGOs are the chief executives of the future. Beano appoints Red Brick Road and Manning Gottlieb OMD for digital push Kate Magee Beano has appointed Red Brick Road and Manning Gottlieb OMD to help it embrace the digital age. Pimm's appoints Judy Murray as CFO (chief foliage officer) Be On Mother of UK tennis players Andy and Jamie Murray, coach and now chief foliage officer (CFO) for Pimm's, there's no end to Judy Murray's talents as she features in the alcohol brand's latest campaign. Keith Weed takes over HAT presidency John Tylee Keith Weed, Unilever's global marketing chief, is to be the next president of the History of Advertising Trust where he will spearhead the charity's efforts to build its profile with the client community. Corona brings beach to London as part of 4,000-strong global event programme Simon Gwynn Corona has always been a beer of the beach - but now it wants to take its message of fresh air and good times to the city and mountains too, says its brand director. Final deadline looms for Campaign Big Awards 2016 Staff There are just two days left for British agencies to enter their best work from the last 12 months in this year's Campaign Big Awards. Watch: Swedish Swimming Federation and E.On use VR to battle fear of the water Sam Burne James The energy firm E.ON's Swedish subsidiary has teamed up with the country's swimming federation to launch a campaign called The Power of Swimming, which aims to "inspire young people to swim and to raise water-confidence". Promoted Why location is as important as the message in mobile marketing Stephen Graves Mobile marketing is changing the way that brands interact with customers - with location adding a new layer of context and insight to brand messages Promoted Navigating the storm Staff The 2016 Brightcove Publishers' Forum put the spotlight on the trials and opportunities facing the industry Campaign Jobs Senior Brand Manager - Food and Drink £50000 - £60000 per annum + car allowance, bonus and benefits Jarlett de Grouchy, London Global Head of Marketing, Digital Media and Product £75000 - £85000 per annum + Bonus Ultimate Asset, London Senior Brand Manager - Shops Design £50000 - £60000 per annum + bonus + benefits Jarlett de Grouchy, London Brand Manager £40000 - £45000 Per Annum 10% bonus + benefits Veritas Partnership Ltd, M4/M40 corridor – Bucks/Berks/Oxon Global Brand Manager up to £40,000 Pangaea Laboratories Ltd, Elstree, Borehamwood Arenas Marketing Account Manager (MAT Cover) £28,000 p.a The NEC (National Exhibition Centre, Birmingham), Birmingham, West Midlands Senior Marketing Executive Competitive+ Benefits eFinancialCareers Ltd, Shoreditch, London Insight Executive (fixed term appointment, 12 months) £36,148 - £42,654 Home Office, London PR SENIOR ACCOUNT MANAGER (SAM) One of the best packages available!! Sleek Talent, London (Central), London (Greater) Head of Marketing £42,000 to £45,945 dependent on experience Forget Me Not Childrens Hospice, Huddersfield, West Yorkshire

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