Thursday, 6 July 2017

Coty and HMRC in agency hunt | The top candidate for ITV chief | Rebooting the Virgin brand

Campaign Breakfast Briefing

Campaign Breakfast Briefing
July 06, 2017
Coty starts hunt for shop to work on Rimmel social brief
Coty starts hunt for shop to work on Rimmel social brief

Gurjit Degun

Coty, the global beauty company, is searching for an agency to handle social media activity for Rimmel.

EasyJet's McCall top candidate for ITV chief
EasyJet's McCall top candidate for ITV chief

Gurjit Degun

Dame Carolyn McCall, the chief executive of easyJet, is reported to be leading the pack to replace ITV boss Adam Crozier.

HMRC contacts agencies as it reviews ad account
HMRC contacts agencies as it reviews ad account

Gurjit Degun

HM Revenue & Customs is reviewing its high-profile ad account as it seeks an agency to work on tax self-assessment marketing.

McDonald's awards Leo Burnett McDelivery ad task
McDonald's awards Leo Burnett McDelivery ad task

Omar Oakes

McDonald's has handed its $100m (£77m) global advertising account for the new McDelivery home-ordering service to Leo Burnett London after a pitch involving roster agencies.

Wunderman and Possible set to 'merge'
Wunderman and Possible set to 'merge'

Gurjit Degun

WPP agencies Wunderman and Possible are reported to be merging.

Rebooting the Virgin brand
Rebooting the Virgin brand

Sonoo Singh

It has been just over a year since Lisa Thomas' transition from agency to client, after the senior suit left M&C Saatchi to join Virgin. Thomas, who is chair of the Marketing New Thinking Awards, discusses switching sides and bringing more focus to the Virgin brand.

Making media fun again: why we must free our industry from outdated models
Making media fun again: why we must free our industry from outdated models

Nick Emery

The industry needs an audience-first media revolution that balances brand and outcomes, writes Mindshare's global chief executive.

R/GA hires Hanan Belarbi for newly created data role
R/GA hires Hanan Belarbi for newly created data role

Emily Tan

R/GA London has hired Hanan Belarbi as its new head of data for EMEA from Naked Communications.

The One Club's Kevin Swanepoel responds to Publicis's decision
The One Club's Kevin Swanepoel responds to Publicis's decision

Kevin Swanepoel

Not all awards shows are created equal, says the CEO of The One Club for Creativity.

Why we need to demystify data to master the art
Promoted
Why we need to demystify data to master the art

Edward Craig and Georganna Simpson

New research commissioned by Xaxis reveals the relationship between data and creative marketing - and four key challenges marketers face...

Make An Impression: Top 10 Out of Home campaigns

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