The five things you need to know today

View in web browser | Add to safe senders list

Campaign 18:05 July 05, 2017

The five things you need to know today Most read Why a kiss isn't just a kiss for Absolut Simon Gwynn Absolut is marking its long-standing support for LGBT rights with a provocative new film created by Bartle Bogle Hegarty. Advertising Havas launches influencer division within Socialyse Omar Oakes Havas is launching a dedicated influencer division within Socialyse, the ad network's social media division. Tech The future of search for brands is to be heard Guy Phillipson With voice activated searches set to rise, 'share of voice' has a new, important meaning for brands. Marketing Rebooting the Virgin brand Sonoo Singh It has been just over a year since Lisa Thomas' transition from agency to client, after the senior suit left M&C Saatchi to join Virgin. Thomas, who is chair of the Marketing New Thinking Awards, discusses switching sides and bringing more focus to the Virgin brand. Media Comscore first to be certified by ABC and Jicwebs for video viewability measurement Emily Tan ComScore has received certification by ABC according to Jicwebs principles for video viewability measurement for its Campaign Essentials (vCE) tool. Also in the news Tesco introduces contactless Clubcard and joins up with Uber Tesco has unveiled a series of improvements to its Clubcard loyalty scheme, including a contactless card and improved app. Snapchat in talks with TV presenter who cried foul over Snap Maps Following Loose Women presenter Nadia Sawalha's viral video (with 26 million views and counting), Snap says it is in discussions with Sawalha and her team about the issue. Why charities need to stop the bland marketing and rediscover their creative purpose New legislation gives charities an opportunity to wind the clock back a decade and return to a more honest level of engagement, says Creative Orchestra founder Chris Arnold. Promoted Beyond advertising Carlos Grande, IPA Think you know what wins IPA Effectiveness Awards? Think again, writes Carlos Grande Promoted How to really make your brand relevant to the disruptive landscape... go on, we dare you Mark Bell, chief experience officer, Dare Disruption is all around us. The inaugural Campaign Creative Tech Awards, sponsored by Dare, recognises brands who collaborate, create and think faster than everybody else Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Copywriter - conceptualist B2B with some long copy £40-50k plus benefits The Jefferson Group, Central London Head of PR and Amplification £50k - £70k, plus excellent benefits MODA consult, London (South), London (Greater) Board Account Director / Group Account Director Around £75k + excellent benefits MODA consult, London (Central), London (Greater) Business Director £110k - £120k, plus excellent benefits MODA consult, London (Central), London (Greater) Digital Project Manager £1 per annum + Competitive salary + significant benefits The Great & The Good, London Product Owner £40000 - £75000 per annum The Great & The Good, London Operations Director - integrated marcoms agency £60-80k plus benefits The Jefferson Group, Hampshire / Surrey borders Brand Engagement Director - Brand Consultancy - London £100000 - £120000 per annum DNA Recruit, London, City of London Campaign Coordinator Competitive Lakeland, Windermere, Cumbria Group Account Director (Global) Competitive Package + Benefits Momentum ABM, London (Central), London (Greater)

manage bulletins unsubscribe

© 2016 Haymarket Business Media Bridge House 69 London Road Twickenham TW1 3SP Phone: +44 (20)8267 5000