Friday, 7 July 2017

Debenhams launches ad review | RB business hit by cyber attack

Campaign Breakfast Briefing

Campaign Breakfast Briefing
July 07, 2017
Debenhams launches advertising review with 'social shopping' brief
Debenhams launches advertising review with 'social shopping' brief

Omar Oakes

Debenhams is reviewing its advertising requirements, putting incumbent J Walter Thompson on alert.

RB forecasts 2% sales drop after cyber attack
RB forecasts 2% sales drop after cyber attack

Gurjit Degun

RB, the owner of Nurofen and Durex, has warned that last week's cyber attack will lead to a drop in a 2% drop in sales for the second quarter of the year.

Papa John's awards UK ad account to Pablo
Papa John's awards UK ad account to Pablo

Omar Oakes

Papa John's has awarded its £15m UK advertising account to Pablo after a competitive pitch.

Waitrose sponsors Channel 4 food shows
Waitrose sponsors Channel 4 food shows

Gurjit Degun

Waitrose is sponsoring Channel 4's Food on 4 programming.

Channel 4 shortlists seven brands and agencies for £1m diversity ad prize
Channel 4 shortlists seven brands and agencies for £1m diversity ad prize

Omar Oakes

Channel 4 has shortlisted seven brands and agencies for its inaugural Diversity in Advertising award which offers the chance to win £1m in airtime for an ad campaign focused on non-visible disability.

Publicis rebrands Mediavest as Spark Foundry to foster 'start-up spirit'
Publicis rebrands Mediavest as Spark Foundry to foster 'start-up spirit'

Gideon Spanier

Publicis Media is to rebrand Mediavest Spark as Spark Foundry as one of the world's oldest media agencies seeks to broaden its range of services and foster a "start-up spirit".

Digital advertising is a teenager that is ruling the house - it needs discipline
Promoted
Digital advertising is a teenager that is ruling the house - it needs discipline

Matthew Chapman

Google and Facebook allowing ads to appear alongside extremist content should not be dismissed as the growing pains of a teenage business, argues The Times' head of investigations...

Bots are still in their infancy, let's bring them up well
Promoted
Bots are still in their infancy, let's bring them up well

Eleanor Kahn

Chatbots and voice technologies are enabling brands to create new types of consumer relationships... so how should brands use these technologies to create meaningful interactions?


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