Media can learn from Theresa May's failings | YouTube offers $3 refunds to advertisers | Media agencies' big bang moment

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Campaign: Media July 03, 2017

Media news and analysis, powered by Media Week Media can learn from Theresa May's failings Hamish Nicklin Lecturing readers or taking customers for granted has been shown to be a recipe for disaster, Hamish Nicklin writes. YouTube 'offers $3 refunds' to advertisers amid brand safety fears Omar Oakes Companies are reportedly being offered as little as $3 (£2.31) in refunds by YouTube after they pulled ads earlier this year that appeared on extremists' websites. Media agencies face 'big bang' moment Gideon Spanier The media industry is battling to reinvent itself in response to a changing market, Gideon Spanier writes Arena Media picks Sarah Treliving as MD Omar Oakes Arena Media has appointed Sarah Treliving, MediaCom's managing partner, head of digital, as the Havas media agency's managing director. Independents have a lot to thank media owners for Andrew Stephens The founding partner of Goodstuff explains why media owners seem to be shifting their focus from the big networks. MediaLink CEO Michael Kassan: It's a "brave new world for Cannes Lions" Michael Kassan Cannes Lions is a precursor for what's next in the world of marketing, and newcomers have always met with opposition, he says. Review recap: Honda, Audi, Starbucks Staff Campaign's round-up of advertising and media accounts that have been put up for review Promoted Take back control of your brand from YouTube Joe Foster, CEO of Easel TV It's time to own your content. Properly own it. Host it, broadcast it, safeguard it and monetise it. And there are ways... Promoted Diversity: a little less conversation, a lot more action Georganna Simpson Campaign and Engine hosted CMOs and agency leaders to drive the diversity debate forward into a series of pledges, promises and actions... Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Business Development Manager Up to £50,000 + uncapped com + benefits OTE £65,000++ b3-media, Central London Customer Proposition Manager £50 - £65,000 plus excellent benefits Rare Selection, London (Central), London (Greater) Sales Executive £25k, OTE of £35K, uncapped bonus potential, good benefits, and 25 days holiday a year. Open Door Media Publishing Ltd, London (Central), London (Greater) Partnership Contract Manager £52,531 per annum plus excellent benefits Smart Energy GB, London (Central), London (Greater) Marketing Account Manager Up to £25,000 + Benefits Bray Leino, Devon DIRECTOR – BRAND & INNOVATION NYC Competitive Butterfly London, New York City, New York DIRECTOR – BRAND & INNOVATION Competitive Butterfly London, London (Central), London (Greater) Senior Planner Competitive Package + Benefits Prophecy Unlimited, Bristol Integrated Producer Competitive Package + Benefits Momentum ABM, London (Central), London (Greater) Market Performance Analyst Competitive Package + Benefits Hiscox, London (Central), London (Greater)

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