How a marketer turned into a successful entrepreneur | Asda sales and profits tumbled in 2016 | and more...

View in web browser | Add to safe senders list

Campaign: Brands August 02, 2017

Brand news and analysis, powered by Marketing Blink Brow Bar: how a marketer turned into a successful entrepreneur Gurjit Degun Former British Airways marketer Vanita Parti left her job to disrupt the beauty industry. Gurjit Degun talks to the Blink Brow Bar founder about the key to her success. Asda sales and profits tumbled in 2016 Simon Gwynn Asda's like-for-like sales, excluding fuel, fell 5.7% in 2016, accounts filed to Companies House show - a steeper decline than the 4.7% seen in 2015. Subway calls on workers to ditch 'blandwiches' in new campaign Simon Gwynn Subway is flagging up its new rotisserie-style chicken flavour in a new TV ad featuring a talking sandwich. Facebook celebrity influencers could earn up to £75,000 per post Emily Tan A survey of UK marketers has found that they are willing to pay up to £75,000 for a single post mentioning their brand by a Facebook celebrity influencer. YouTube: machine learning has doubled speed taking down extremist videos Emily Tan In an update on its efforts to create a brand-safe environment, YouTube reported that in the past month its use of machine learning has doubled the number of videos removed for violent extremism. Digital Mavericks: Shortlist unveiled plus meet the judges Emily Tan This year's shortlist of Digital Mavericks features entrepreneurs, brand-side digital marketers as well as agency technology specialists. Why Target, Heineken and Allstate are betting big on the 'other football' Christine Birkner Top marketers aim to reach a young, multicultural audience during this week's Major League Soccer All-Star Game. Movers and shakers: Numis, Grey, Pizza Hut, Jellyfish Staff Numis' long-serving head of media, Lornia Tilbian, is leaving, Grey has a new global CEO, while Pizza Hut has hired new marketers in the UK and Europe. WATCH: A camera filled pop-up to celebrate 80 years of Polaroid Georgina Brazier & James Page The brand is celebrating 80 years by setting up a pop-up shop in Shoreditch's Box Park. Promoted How to take back Facebook and Google spend Mark Bembridge, CEO at Smartology Much has been written about Facebook and Google's duopoly over the advertising industry. It's time for a safer, quality and future-ready alternative... Promoted "When it comes to the pinch, human beings are heroic" - George Orwell Georganna Simpson George Orwell's quote offers hope, humanity and inspiration in uncertain times...Campaign and Adobe Stock gathered rising stars from top creative agencies to tell a 30-second story. Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Senior Digital Marketing Manager – International GBP £40,000 dependent on experience Scandinavian Airlines System, London (Heathrow Airport) Head of CMI | Leading Global Tech |12 month contract |£100-130k £400 - £500.00 per day Elizabeth Norman International, Chertsey, Surrey FMCG Marketing Controller (Director designate) Highly competitive basic + bonus, car allowance & benefits Smith Carey, East Midlands based Head of Production - events £60000 - £65000 per annum The Great & The Good, London Head of Business Development (Software Sales/Russian Speaking) £100000 per annum Ultimate Asset, London Head of Client Development £45-55K Escape Hatch Media Recruitment, Brighton, East Sussex Digital Account Manager £24-28,000 per annum + benefits package Prophecy Unlimited, Bristol Digital Account Executive £18-20,000 per annum + benefits package Prophecy Unlimited, Bristol (City Centre), City of Bristol Marketing Account Executive £18-20,000 per annum + benefits package Prophecy Unlimited, Bristol Senior Account Manager £competitive + Car/Allowance + Benefits Bray Leino, Devon

manage bulletins unsubscribe

© 2016 Haymarket Business Media Bridge House 69 London Road Twickenham TW1 3SP Phone: +44 (20)8267 5000