Latest news | | | | | | In the wake of 17 days of British and global sporting achievement, Nicola Clark highlights top 10 marketing lessons from London's historic Games. | | | | | | | Adidas has rounded off its sponsorship of the London 2012 Olympics with a two-and-a-half minute video featuring several of its high-profile Team GB athletes, including Jessica Ennis, Sir Chris Hoy, Victoria Pendleton and Louis Smith, lip-synching to ... | | | | | | | As the sporting world's attention switches from London to Rio de Janiero for the next four years the world's most famous Brazilian, Pelé, talks about the opportunities for his country, sponsors and himself. | | | | | | | Apple's iPad sales generate 30 times more revenue than Samsung's tablets, according to previously unreleased marketing and sales figures revealed during the legal wrangle between the arch rivals. | | | | | | | Unilever-owned skincare brand Dove has overhauled the packaging for its Dove Body range, as it looks to "simplify" and "streamline" the brand for consumers, backed by a £1.5m marketing push. | | | | | | | Google has told staff at Motorola Mobility, the phone manufacturer it acquired in May, that it will cut 4,000 jobs and close a third of its 94 offices, according to reports. | | | | | | | MediaCom has unveiled a four-year global partnership with Pele that will span the 2014 World Cup and the 2016 Olympics in Brazil, through Legends 10, the legendary footballer's exclusive global agent. | | | | | | | Cancer Research UK has appointed Mother to lead its Race For Life account, following a competitive pitch. | | | | | | | MEC's international arm, MEC Global Solutions, has appointed Laura Scott, head of digital strategy at ad agency Addiction, as social director, replacing Michelle Lyons. | | | | Opinion | | | | | | It can be surprising how far perceptions about certain celebrities differ from the measurable facts, writes Denzil Thomas, business director, Billington Cartmell Music. | | | | | | | Digital technology is once again breaking down barriers, writes Stephen Gale, sales director, ECNlive | | | | Intelligence | | | | | | Advertisers are sitting up and taking note of the return on investment of rich media in mobile, writes Mark Slade, chief executive officer, 4th Screen Advertising. | | | | | | | What are today's gamers loving, loathing and looking forward to, ask Paul Twite, director UK & Ireland, Toluna, and Mark Lenel, founding director, Arkenford. | | | | | | Latest jobs | | | | Business Director | Recruiter PFJ | Salary £55000.00 - £60000 per annum + Excellent Benefits | Location London | | | | | |
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