Global Bulletin from Brand Republic - Microsoft, News Corp, Tourism Ireland, M&C Saatchi NY, Duracell

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Microsoft waves in 'new era' with first update to logo in 25 years by Sarah Shearman 24 August 2012, 11:40AM Microsoft has unveiled a revised logo as it seeks to unify its brand identity, ahead of what it is claiming will be one of its "most significant" waves of product launches in its history. News Corp parts ways with chief digital officer Jonathan Miller by Matthew Chapman 24 August 2012, 08:30AM News Corporation is parting company with chief digital officer Jonathan Miller at the end of September, ahead of the separation of its publishing and entertainment business. Tourism Ireland sends Simon Bates to Dublin and Belfast for festival promotion by Maisie McCabe 24 August 2012, 11:04AM Tourism Ireland has signed a month-long sponsorship to promote Dublin and Belfast on Smooth and Real Radio, in a deal that will feature Smooth breakfast DJ Simon Bates hosting his show from the two cities. M&C Saatchi NY hires AKQA's Pierre Lipton as chief creative officer by Nick Batten 23 August 2012, 04:14PM Pierre Lipton, the executive creative director at AKQA in San Francisco, is set to join M&C Saatchi's New York office in October as chief creative officer. Duracell hands £15m global ad business to Grey London by Sara Kimberley 23 August 2012, 10:30AM Duracell, the Procter & Gamble battery brand, has picked Grey London to handle its estimated £15 million global advertising account, ending a three-decade relationship with Ogilvy & Mather. Maxus' Lindsay Pattison named global chief strategy officer by Nick Batten 23 August 2012, 11:00AM Maxus has promoted Lindsay Pattison, its UK chief executive, to the new post of global chief strategy officer. Also in the news Louis Vuitton launches global ad contest by Anne Cassidy, 23 August 2012, 08:00AM TBWA UK appoints Peter Souter as Robert Harwood-Matthews leaves by Sara Kimberley, 23 August 2012, 05:00PM Aegis beats rivals on revenue growth but pre-tax profits drop 2.4% by John Reynolds, 23 August 2012, 10:00AM Industry pays tribute to Tony Scott by John Tylee, 23 August 2012, 10:45AM Honda appoints Suzuki to head up European marketing by John Reynolds, 22 August 2012, 10:45AM Samsung vs Apple battle goes to jury with $2.5bn at stake by Matthew Chapman, 22 August 2012, 09:30AM From Singapore - Chris Reed on partnership marketing Disney's magical business thinking 24 August 2012, 2:56AM Air NZ fly to Middle Earth..... 22 August 2012, 4:55AM Premiership teams & leading brands miss Asian marketing goals 15 August 2012, 1:09AM The BR News Blog McDonald's suspends purchases of beef after slaughter house exposed in shocking video 23 August 2012, 10:48AM McDonald’s has stopped buying beef from a California meat supplier after federal inspectors temporarily shut down the plant because of “inhumane handling and treatment of livestock”. The action was taken by the US Department of Agriculture followsthe emergence of shocking undercover video, shot by animal rights group, Compassion Over Killing, showing animals unable to stand and being mistreated at ”Central Valley Meat in California. Read more » Nike to raise price of trainers and plans $315 pair 21 August 2012, 7:49AM The Wall Street Journal reports that Nike is planning to raise the prices of its trainers as manufacturing costs increase. It will test this new approach the paper says with its priciest shoes yet: an expected $315 pair of LeBron James basketball trainers (electronics included). Read more » Global Voices - posts from around the world "Try before you buy" client-agency relationships? 16 August 2012, 5:06PM Peak SMS moments during the Olympics 16 August 2012, 9:58AM Latest jobs Digital Senior Account Manager Recruiter Red Sofa London Salary £30000 - £42000 per annum Location London Senior Account Manager Recruiter Blue Skies Marketing Recruitment Salary £30000 to £35000 per annum Location Hatfield CRM Campaign Manager Recruiter Direct Recruitment Salary £35,000 + bens Location Central London Senior shopper marketing planner Recruiter Direct Recruitment Salary Up to £60,000 Location London Marketing Assistant Recruiter Networx Recruitment Salary £Competitive Salary Location Droitwich, West Midlands Online Marketing Executive Recruiter Blue Skies Marketing Recruitment Salary £20000 to £27000 per annum Location West Yorkshire BR Insight Multi-Channel Marketing: Create Deeper Connections With Consumers to Win Loyalty and Drive Profit (Webcast) Marketers are missing out on revenue as cash falls through the cracks be... 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