Tuesday 28 August 2012

Media AM - Newspaper sites' Olympic coverage more popular than Twitter, C4 and BP team up for Paralympic tweet campaign, TalkSport boosts profits, BT, Wall Street Journal

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Rufus Olins: chief executive of Newsworks
Newspaper sites' Olympic coverage more popular than Twitter, research claims
Nick Batten, 28 August 2012

Nearly three in 10 online adults went to newspaper websites to follow...

  
Stefanie Reid: sponsored by BP
C4 and BP team up for Paralympic tweet campaign
28 August 2012

BP has teamed up with Channel 4 to persuade the nation to...

  
UTV: reports a profit before tax of £10.9m in the first half of 2012
TalkSport's Euro 2012 boosts UTV's pre-tax profits
Maisie McCabe, 28 August 2012

UTV Media, owner of TalkSport and the channel three broadcaster in Northern...

  
Manchester City: last season's Premier League champions
BT starts hunt for Premier League ad sales partner
Maisie McCabe, 28 August 2012

BT is understood to have started approaching possible ad sales partners, including...

  
Wall Street Journal: readies pop up cafe
Wall Street Journal to host Tech Cafe in Shoreditch
Nick Batten, 28 August 2012

The Wall Street Journal is to host a pop-up café in London's...

  
*   Also in the News
*
Elisabeth Murdoch's full MacTaggart speech
Maisie McCabe, 24 August 2012
News Corp parts ways with chief digital officer Jonathan Miller
Matthew Chapman, 24 August 2012
Deep Heat to sponsor weather on ITV's Daybreak
Nick Batten, 24 August 2012
Heat commits to using augmented reality in future issues
Nick Batten, 24 August 2012
Elisabeth Murdoch marks herself out from the family
Maisie McCabe, 24 August 2012
Smashbox Cosmetics sponsors The Look Show
Nick Batten, 24 August 2012
Tourism Ireland sends Simon Bates to Dublin and Belfast for festival promotion
Maisie McCabe, 24 August 2012
 
 
Blogs
Olympics drives more than 24m viewers to BBC Red Button
Arif Durrani

The London 2012 Olympics, with its 26 individual sports, proved to be a watershed for media consumption in the UK...

London Olympics ushers in new TV behaviours
Scott Thompson

The latest research from Starcom MediaVest Group's Emerging Spaces research programme shows that the London...

UK TV viewers will see 1 trillion TV ads in 2012
Sue Unerman

The tap that replaces the water cooler This is the cute soundbite from Deloitte's...

Get over your hangover, there’s another party coming to town
Louise Brice

They are the Games that just keep on giving. As we work our way...

I was wrong about The News on Sunday
John Reynolds

Will Richard Desmond be tempted to flog off the Daily Star Sunday to former Sunday...

Are we tiring of celebrity culture?
Julia Faulks

It's that time of year again - The X Factor starts this weekend and the...

Digital reading is really arousing interest
John Carroll

I'm not sure I want to be sexually aroused on the train on my way...

The heavy-hand of LOCOG
Ivan Clark

What an extraordinary Olympics, for team GB, people GB and LOCOG. The sponsors seem...

 
 
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