Women are from Pinterest, Men are from Google+? | 15 August 2012, 1:46PM | I’m sure you've all seen the gaudy statistics when it comes to the gender split of Pinterest's following - anything ranging from 72% to a staggering 97% of its user base has been reported as female.
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Nelson's Column: Live Event App Revolutionises Brand Engagement and ROI | 15 August 2012, 12:57PM | In this blog I will show you how we brought brands & sponsors closer to their target consumers through an App at Golf Live. The proliferation of digital connection has created an amorphous sea of communication, where brands struggle for consumers to see and hear them through the mesh of online and offline media.
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Family farm fights back against Morrisons on Facebook | 15 August 2012, 11:15AM | Good example here of how a small family run business can use social media to punch above its weight and get its voice heard. Somerset based Wyke Farms faces having its award winning cheddar delisted by Supermarket Morrisons despite decent sales and popularity.
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Apple 'iPad mini' to resemble a larger iPod Touch | 15 August 2012, 10:02AM | Apple is reportedly going to release its much talked about min iPad in the Autumn and it will look more like a larger iPod Touch rather than a smaller iPad. No speculation to suggest it will be called the TouchPad.
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Display advertising: The Jargon defined [infographic] | 15 August 2012, 9:20AM | As someone with at least a passing interest in digital media (as I assume you are, reading The Wall) there’s no doubt that you'll be familiar with many of the acronyms and industry jargon floating around when describing what the digital world does - CTR, CPC, CPM etc etc...
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Pinterest apps arrive on the iPad and Android | 15 August 2012, 8:47AM | Photo-sharing service Pinterest has launched new Android and iPad apps, as well as updating its iPhone offering. The Android app has been one of the most requested updates to the service, said Chief Executive Ben Silbermann, speaking at the company’s first official press briefing in San Francisco.
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The seven elements of great fashion community management | 15 August 2012, 7:33AM | The fashion industry and its fans have embraced visual social media sites like Facebook, Pinterest and Instagram, and blogging platform Tumblr. It's natural that social mediums that focus on (or include) images will attract designers, fans and brands.
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This is for everyone - how London 2012 was Tweeted [infographic] | 14 August 2012, 11:42AM | A good infographic here from Fiasco Design summing up how Twitter was used throughout the London Olympics, which certainly lived up to their promise as the world’s first social games. It illustrates how Twitter played such a major role in the London 2012 Olympics from the 10 million who mentioned the opening ceremony, the popularity of Mr Bean and Sir Tim Berners-Lee, the rise of #NBCfail and the millions of mentions of our brilliant Team GB and the athletes.
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