Wednesday, 29 August 2012

Breaking news from Brand Republic - Prince Harry photos, Scooby Doo, Yahoo, OMG, Man City

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Latest news
PCC denies telling press to not publish Harry pics as complaints near 4,000
PCC denies telling press to not publish Harry pics as complaints near 4,000
by Arif Durrani
28 August 2012, 09:17PM
The Press Complaints Commission has denied it instructed national newspaper editors not to publish naked pictures of Prince Harry last week.
Ad watchdog takes Scooby Doo down from Swizzels Town
Ad watchdog takes Scooby Doo down from Swizzels Town
by Loulla-Mae Eleftheriou-Smith
29 August 2012, 09:54AM
Sweets manufacturer Swizzels-Matlow has been forced to remove Scooby Doo, the children's TV character, from its website, after a complaint from children's food campaign group Sustain.
Yahoo makes second CMO appointment inside three months
Yahoo makes second CMO appointment inside three months
by Sarah Shearman
28 August 2012, 12:00PM
Yahoo has appointed former Amazon vice president Kathy Savitt as global chief marketing officer, replacing Mollie Spilman, who had been in the role for just three months.
Luxottica appoints Omnicom Media Group to global media
Luxottica appoints Omnicom Media Group to global media
by Maisie McCabe
29 August 2012, 09:15AM
Luxottica, the eyewear manufacturer of brands such as Ray-Ban and owner of the Sunglass Hut, has appointed Omnicom Media Group to its global media planning and buying business following a pitch.
Man City launches kids' website City Kicks with John Brown
Man City launches kids' website City Kicks with John Brown
by Daniel Farey-Jones
29 August 2012, 09:21AM
Barclays Premier League Champions Manchester City have launched a website aimed at targeting young football fans as part of a new kids' membership scheme called City Kicks.
Sky ad banned for exaggerated 'instant' movie claim
Sky ad banned for exaggerated 'instant' movie claim
by Sarah Shearman
29 August 2012, 12:01AM
The Advertising Standards Authority has told Sky it cannot claim movie delivery via its Sky Store is "instant", after rival BT complained about a press ad.
Virgin Trains takes legal action over FirstGroup victory
Virgin Trains takes legal action over FirstGroup victory
by Daniel Farey-Jones
28 August 2012, 05:10PM
Virgin Trains has started court proceedings over the Department for Transport's recent decision to award the West Coast Main Line franchise to FirstGroup.
Friends Life to end Twenty20 cricket sponsorship
Friends Life to end Twenty20 cricket sponsorship
by Daniel Farey-Jones
28 August 2012, 04:30PM
Friends Life, the insurance group, is giving up its title sponsorship of cricket's Twenty20 county format when its four-year deal ends next year, ahead of a general review of the county game by the England and Wales Cricket Board (ECB).
Opinion
Think BR: Is the notion of social media redundant?
Think BR: Is the notion of social media redundant?
by Adam Cleaver
29 August 2012, 08:30AM
Once upon a time, saying you were a digital agency meant something, writes Adam Cleaver, executive creative director, Collective London.
Think BR: An unavoidably integrated Olympics
Think BR: An unavoidably integrated Olympics
by Matt Pye
28 August 2012, 08:30AM
The really successful brands at the Olympics were the ones who delivered truly integrated campaigns, writes Matt Pye, managing director, Cheil UK.
Intelligence
Forget David v Goliath - challenger brands have evolved
Forget David v Goliath - challenger brands have evolved
by Adam Morgan and Mark Holden
28 August 2012, 08:30AM
Despite challenger brands being talked about more than ever, it is a clichéd and superficial view that persists, write Adam Morgan, author and founder, eatbigfish, and Mark Holden, worldwide strategy director, PHD.
A social Olympics? You'd better believe it
A social Olympics? You'd better believe it
by Will Youngman
24 August 2012, 08:30AM
In the third of a four-part series investigating how the nation has engaged with the Olympics, Will Youngman of GfK's Digital Market Intelligence team asks whether the Games succeeded in being a social Olympics.
Also in the news
Richard Branson showcased Virgin's 'brand equity' in rail fight
by Matt Cartmell, 28 August 2012, 02:18PM
Alex Aiken: TV bidding comes during regional comms crunch time
by Alex Aiken, 28 August 2012, 01:57PM
Barclay's ad is simple and memorable, but strikes the wrong tone for a bank seeking to regain trust
by Jon Howard-Spink, strategy and planning director, Quiet Storm, 28 August 2012, 11:26AM
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